JCDecaux Airport wins the contract to operate the interior and exterior advertising concession at Cannes-Mandelieu airport

  JCDecaux Airport wins the contract to operate the interior and exterior
  advertising concession at Cannes-Mandelieu airport

Business Wire

PARIS -- February 21, 2013

Regulatory News:

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company
worldwide, announces that JCDecaux Airport, the Group’s world-leading
subsidiary specializing in airport advertising, has been awarded the contract
to operate the advertising concession at Cannes-Mandelieu airport. The
contract was awarded following a competitive tender process and will include
the installation and operation of interior and exterior (parking) advertising
space at the airport.

As part of this contract, JCDecaux Airport focused its offering on upgrading
the existing installations, sponsored services and ambient media solutions to
provide high added value for the airport, passengers and brands. This will
include a 70-inch digital display in the business passenger area that will be
operational from May 2013. These new displays have been designed to enhance
the airport environment.

Complementing the services provided by Nice Côte d’Azur airport,
Cannes-Mandelieu airport, a business and leisure hub has now become the second
largest airport in France for business passengers thanks to its focus on
outstanding quality and its constant drive to offer new services to its
upmarket audiences.

Isabelle Schlumberger, Executive Vice-President of JCDecaux Airport and
Executive Vice-President, Commerce & Development of JCDecaux, said: “We are
delighted that Cannes-Mandelieu airport has renewed this contract with
JCDecaux Airport. Our new range of displays will provide this airport with
high quality services and further strengthens our offer in the advertising
market. This success demonstrates once again JCDecaux Airport’s ability to
offer solutions tailored to the airport environment, the ideal location for
innovative and interactive advertising campaigns that enhance the passenger
experience and provide high visibility for advertisers and their brands.”

Key figures for the Group

  *2012 revenue: €2,623m
  *JCDecaux is listed on the Eurolist of Euronext Paris and is part of the
    Euronext 100 index
  *No.1 worldwide in street furniture (426,200 advertising panels)
  *No.1 worldwide in transport advertising with 175 airports and 280
    contracts in metros, buses, trains and tramways (367,800 advertising
    panels)
  *No.1 in Europe for billboards (208,500 advertising panels)
  *No.1 in outdoor advertising in the Asia-Pacific region (202,200
    advertising panels)
  *No.1 worldwide for self-service bicycle hire
  *1,013,500 advertising panels in more than 55 countries
  *Present in 3,700 cities with more than 10,000 inhabitants
  *10,300 employees

Contact:

JCDecaux SA
Corporate Communications Department:
Agathe Albertini, 33-1 30 79 3499
agathe.albertini@jcdecaux.fr
or
Investor Relations:
Nicolas Buron, 33-1 30 79 79 93
nicolas.buron@jcdecaux.fr
 
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