3M Offers Expertise and Brand Power to Authorized Water Dealers

  3M Offers Expertise and Brand Power to Authorized Water Dealers

        NASCAR star Greg Biffle to make appearance at WQA Aquatech USA

WQA Aquatech USA 2013

Business Wire

ST. PAUL, Minn. -- February 21, 2013

3M Purification announces a robust support program for Authorized Water
Quality Dealers, featuring advanced marketing assistance and ongoing training
opportunities. With 3M’s help, water quality dealers can put these powerhouse
tools into practice to generate more attention and grow their businesses. The
company has also enlisted NASCAR star Greg Biffle to help get the word out at
the WQA Aquatech USA show, to be held this April in Indianapolis.

The 3M Authorized Dealer Program focuses on three key benefits that 3M
Authorized Water Dealers gain from their affiliation with the company. First,
3M brings its outstanding brand power to the partnership – customers know and
trust the 3M name for quality and reliability. Additionally, 3M assists its
water quality dealers with sophisticated marketing tools, including
comprehensive internet, print and e-marketing programs. This adds up to better
visibility and increased awareness of water quality dealers affiliated with
3M. Finally, 3M has built its name based on its technology and innovation, so
not only can authorized water quality dealers take advantage of its
industry-leading technology today, but they can be confident 3M will make
continuous innovations to help them grow their businesses in the future.

Additional benefits to becoming a 3M Authorized Dealer include exclusive
geographic territories, dedicated customer service for dealers and end-users,
a dedicated landing page on 3MWater.com, and ongoing training and development
opportunities to help water quality dealers stay on top of changes in the

To help 3M Authorized Water Dealers gear up for another winning season, check
out NASCAR star Greg Biffle discussing the new support program here, in
advanced of his appearance at the WQA Aquatech USA show at 3M booth, number
1115, on Wednesday, April 3 from 12:00 p.m. to 2:00 p.m. Biffle, driver of the
No. 16 3M Ford Fusion in the NASCAR Sprint Cup Series, will sign autographs
and pose for photos with visitors to the booth, and will also conduct three
VIP meet-and-greet sessions. VIP sessions will be awarded to three winners of
a drawing, to be selected from the names of water quality dealers who
pre-schedule a one-on-one session with 3M Purification reps during the WQA
trade show. Water quality dealers need to pre-schedule their 3M session by
March 29 to be entered into the drawing to win one of the three VIP meet and
greet sessions with Greg Biffle. One-on-one slots with 3M are limited, so
interested water quality dealers are encouraged to schedule in advance by
calling 855-3M WATER. Additional business card drawings will be held at the
booth for autographed Greg Biffle items.

For more information about becoming a 3M Authorized Water Dealer, visit

About 3M
3M captures the spark of new ideas and transforms them into thousands of
ingenious products. Our culture of creative collaboration inspires a
never-ending stream of powerful technologies that make life better. 3M is the
innovation company that never stops inventing. With $30 billion in sales, 3M
employs about 88,000 people worldwide and has operations in more than 70
countries. For more information, visit www.3M.com or follow @3MNews on

3M is a trademark of 3M Company.


Karwoski & Courage Public Relations
Emily Wozniak, 612-342-9635
3M Public Relations
Connie Thompson, 651-733-8914
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