SAP Drives Business Transformation Through Innovative "Big Data" Insights

  SAP Drives Business Transformation Through Innovative "Big Data" Insights

SAP® Sybase® IQ 16 Software Delivers Speed and Power for Extreme-Scale
Enterprise Data Warehousing and "Big Data" Analytics

PR Newswire

LAS VEGAS, Feb. 20, 2013

LAS VEGAS, Feb. 20, 2013 /PRNewswire/ --SAP AG(NYSE: SAP) today announced
the availability of SAP® Sybase® IQ 16 software, a critical component of SAP®
Real-Time Data Platform. SAP Sybase IQ, the next-generation disk-based column
store analytics server delivers speed and power for extreme-scale enterprise
data warehousing and "big data" analytics with dramatic affordability and
efficiency. With the latest version, SAP further extends an already robust
logical data warehouse offering with software that helps organizations extend
and exploit the value of big data to achieve insights that were previously
almost impossible or impractical. The announcement was made at the TDWI
Conference, being held February 17-22 in Las Vegas.


The latest release of SAP Sybase IQ is faster, more secure and more adaptable
to changing business requirements. By extending the power of analytics to more
people and processes with less effort and expense, SAP Sybase IQ provides the
SAP Real-Time Data Platform the ability to turn massive data into actionable
insight at the speed of business.

"This latest release of the SAP Sybase IQ product line, now fully integrated
into the overall SAP strategic direction, continues the vibrant innovation
that has been its hallmark with technology for handling petabyte scale data,"
said Carl Olofson of IDC. "One such innovation includes the ability to make
new data available as it is ingested so users can query it as it is mapped to
columnar structures. This eliminates what had often become a bottleneck in
processing large data warehouses. With this capability, SAP Sybase IQ should
enable users to take full advantage of the ever-growing volume of new business

SAP Sybase IQ is integral to the company's data management vision, playing a
clear role in the SAP Real-Time Data Platform as the near-line-store to the
SAP HANA® platform that handles massive amounts of real-time and historical
data. In addition, SAP Sybase IQ serves the customer need for extreme-scale
enterprise data warehousing and big data analytics in some standalone
deployment scenarios.

"SAP Sybase IQ 16 is an important delivery in our vision for a comprehensive
real-time data platform and represents the joint innovation and expertise of
SAP and Sybase teams," said Vishal Sikka, member of the Executive Board of SAP
AG, Technology and Innovation. "SAP Sybase IQ 16 is integrated with SAP HANA
platform and provides flexible and logical data management options to meet
unique business and technical requirements. SAP Sybase IQ accommodates mixed
workloads and large numbers of concurrent users. The software runs on a wide
variety of commodity hardware platforms, supporting lower total ownership
costs for companies that rely on data-driven decisions and processes for a
competitive edge."

Exploiting the Value of Big Data
In order to go from terabytes to petabytes, massive amounts of data must be
loaded fast — big volumes equal the need for fast velocity — otherwise systems
would be brought to a stand-still. The high-performance data loading, a
capability cross-pollinated from SAP HANA in SAP Sybase IQ, ingests large
amounts of data faster than ever — petabyte-scale — making big data available
to applications and people faster, for in-the-moment decisions. Traditional
database systems require significant and time-intensive tuning and
optimization to deliver reports and analyses with acceptable performance or
specialized hardware platforms that can be difficult or expensive to scale as
business requirements evolve. With a column-oriented, expandable grid-based
massively parallel processing (MPP) architecture, along with patented data
compression and indexing technologies, SAP Sybase IQ dynamically manages many
analytics workloads in parallel, making it simpler and more cost-effective to
support thousands of concurrent users, user-driven reports and ad hoc queries,
as well as data-driven processes across the entire enterprise.

Transforming Business Through Deeper Insight
Companies can spot new business opportunities, delight customers and reduce
risk with answers to complex questions across years of data at the moment of
interaction or transaction. The latest version of SAP Sybase IQ employs an
intelligent data affinity approach to track the most optimal data access
patterns across the MPP framework to provide dramatic improvements to complex
queries on large data sets. In addition, the new row-level versioning (RLV)
technology enables customers to ask complicated questions while ingesting
large amounts of data from multiple sources, enabling analytics on information
when it is needed for improved decision-making.

Enterprise-Ready With Resiliency, Integration and Security
Multiplex resiliency in SAP Sybase IQ helps ensure that enterprise data is
always available. Users can get quick answers to any question at interactive
speeds by performing deep drill-down analysis on vast amounts of data using
standards-based integration to business intelligence (BI) solutions from SAP
or other third-party BI tools, without ongoing IT intervention. Big data
becomes actionable through multiple integration modes for using MapReduce and
Hadoop, in-database mining and portability of models with Predictive Model
Markup Language (PMML), R language support and an expanded library of
statistical algorithms. New data protection features help ensure that
enterprise systems are secure and easy to manage.

For more information, visit the SAP Newsroom.

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps
companies of all sizes and industries run better. From back office to
boardroom, warehouse to storefront, desktop to mobile device – SAP empowers
people and organizations to work together more efficiently and use business
insight more effectively to stay ahead of the competition. SAP applications
and services enable more than 232,000 customers to operate profitably, adapt
continuously, and grow sustainably. For more information, visit

Any statements contained in this document that are not historical facts are
forward-looking statements as defined in the U.S. Private Securities
Litigation Reform Act of 1995. Words such as "anticipate," "believe,"
"estimate," "expect," "forecast," "intend," "may," "plan," "project,"
"predict," "should" and "will" and similar expressions as they relate to SAP
are intended to identify such forward-looking statements. SAP undertakes no
obligation to publicly update or revise any forward-looking statements. All
forward-looking statements are subject to various risks and uncertainties that
could cause actual results to differ materially from expectations. The factors
that could affect SAP's future financial results are discussed more fully in
SAP's filings with the U.S. Securities and Exchange Commission ("SEC"),
including SAP's most recent Annual Report on Form 20-F filed with the SEC.
Readers are cautioned not to place undue reliance on these forward-looking
statements, which speak only as of their dates.

© 2013 SAP AG. All rights reserved.
SAP and other SAP products and services mentioned herein as well as their
respective logos are trademarks or registered trademarks of SAP AG in Germany
and other countries. Please see for
additional trademark information and notices.

All other product and service names mentioned are the trademarks of their
respective companies.

Follow SAP on Twitter at @sapnews.

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For more information, press only:
Jeff Neal, +1 (925) 336-6203,, PST
SAP Press Office, +49 (6227) 7-46315, CET; +1 (610) 661-3200, EST;


Press spacebar to pause and continue. Press esc to stop.