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Nidec Establishes New Sales Foothold Targeting Japanese and South Korean Industrial Applications Markets

Nidec Establishes New Sales Foothold Targeting Japanese and South Korean
Industrial Applications Markets

KYOTO, Japan, Feb. 20, 2013 (GLOBE NEWSWIRE) -- Nidec Corporation (NYSE:NJ)
(the "Company") today announced that it has established a new sales office
named NIDEC ASI JAPAN CORPORATION in Tokyo, Japan, to increase brand exposure
for NIDEC ASI S.p.A. and expand its sales in the Japanese and South Korean
industrial applications markets.

1.  Purpose of Establishment

  As part of the Company's efforts to bolster its industrial equipment
  business, the new sales office is responsible for creating new revenue
  streams from the Japanese and South Korean industrial applications markets
  through sales of broad-ranging industrial motors and systems manufactured by
  NIDEC ASI S.p.A., the Company's Milan-based subsidiary formerly known as
  Ansaldo Sistemi Industriali S.p.A.

  The Company expects that the new sales office's marketing initiatives and
  technical support capabilities will help NIDEC ASI S.p.A. to develop a
  strong customer base in Japan and South Korea by taking full advantage of
  its core competencies in medium- and large-sized industrial motors, power
  generators, low and medium voltage drives, and industrial automation and
  control systems used in the metal, power generation (renewable energy),
  marine, oil and gas industry sectors.

2. Outline of New Sales Office

(2) Address:      F4, Nidec Tokyo Bldg. (North Bldg.), 1-20-13 Osaki,
                   Shinagawa-ku, Tokyo 141-0032, Japan
                  Tel: +81-3-5437-3221
                  Fax: +81-3-5437-3227
(3) Established:   February 20, 2013
(4) Capital:       9,000,000 yen (wholly-owned by Nidec Motor Holdings
                   Representative Director and President: Masahiro Hishida
(5) Officers:     (Director and First Senior Vice President, Nidec Techno
                   Motor Corporation)
                  Director and Chairman: Claudio Gemme (CEO, NIDEC ASI
                  Director: Giuseppe D'Amico (Executive Vice President of
                   Sales and Marketing, Nidec ASI S.p.A.)
(6) Resident      Vice President: Andrea Iuretig (General Manager, Japan and
Managing officer: South Korea)
                   Sale of mid- and large-size industrial motors; power
(7) Business:      generators; low and medium voltage drives; industrial
                   control and automation systems in metal, power generation
                   (renewable energy), etc..
S.p.A. Website:

The Nidec Corporation logo is available at

CONTACT: Masahiro Nagayasu
         General Manager
         Investor Relations

Nidec Corporation
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