Joe Gibbs Racing, BrightSky Launch Defy Diabetes Movement

          Joe Gibbs Racing, BrightSky Launch Defy Diabetes Movement

Darrell Wallace, Jr. to Drive "Defy Diabetes" Truck at Daytona

PR Newswire

DAYTONA BEACH, Fla., Feb. 20, 2013

DAYTONA BEACH, Fla., Feb. 20, 2013 /PRNewswire/ --NASCAR Team Owner and Pro
Football Hall of Fame Coach Joe Gibbs and BrightSky, a leading supplier of
diabetes testing supplies and prescription medications, today announced the
"Defy Diabetes" movement to engage people with diabetes or at risk for
diabetes in regular, sustained activities to improve their lives and to reward
healthy choices. As part of launch activities, Joe Gibbs Racing (JGR) team
member Darrell Wallace, Jr. will drive the No. 54 DefyDiabetes.com Toyota
Tundra in the NextEra Energy Resources 250, on Feb. 22, 2013, at Daytona
International Speedway.

Through social media and local, grassroots activities, Defy Diabetes will seek
to build partnerships to support persons with diabetes (PWDs) and those at
risk through a wide variety of programs and actions. These include encouraging
better menu options at popular restaurants to mobile apps that help users take
control of their condition. Information and tools are already available at
DefyDiabetes.com.

"This is something I'm very passionate about, and I know personally how
important and needed it is," said Gibbs, who was diagnosed with Type 2
Diabetes more than 20 years ago. "My career in football and racing would have
been impossible without the ability and support to manage my diabetes. I'm
grateful to BrightSky for its commitment to help make the Defy Diabetes
movement possible."

As part of the Defy Diabetes campaign, Coach Gibbs is joining physicians and
educators to develop a series of inspirational "Coach's Corner" videos to
inform and motivate others to Defy Diabetes.

More than 26 million Americans have Type 2 diabetes, and studies show that by
2020 more than half of all Americans could be at risk for developing the
disease.

"We are honored to work with Coach Gibbs, Darrell Wallace, Jr., and the entire
Joe Gibbs Racing team in the Defy Diabetes movement," said Tim Hargarten,
chairman and CEO, Sanare LLC. "BrightSky is committed to raising awareness
about the staggering growth rate of diabetes while providing free tools and
resources to empower people to defy the effects of this terrible disease."

Darrell Wallace, Jr. will appear in his first NASCAR Camping World Truck
Series race at Daytona International Speedway driving the No. 54
DefyDiabetes.com Toyota Tundra, which was unveiled today.

"I'm grateful to BrightSky and Joe Gibbs Racing for giving me the opportunity
to make my Daytona debut driving the No. 54 DefyDiabetes.com Toyota Tundra,"
said Wallace. "It's awesome to be a part of such an important mission to help
and support those fighting diabetes, which affects so many people and
especially the African American community."

Nearly 20 percent of all African Americans over the age of 20 have diabetes,
almost twice the rate of non-Hispanic Caucasians. Darrell plans to send
messages about the truck and the Defy Diabetes movement through his own social
media channels.

For more information on Defy Diabetes, visit DefyDiabetes.com.

About Joe Gibbs Racing:
Joe Gibbs Racing (JGR) is one of the premier organizations in NASCAR,
currently fielding three NASCAR Sprint Cup Series teams, three NASCAR
Nationwide Series teams and a driver development program. Its driver lineup
consists of Denny Hamlin, Kyle Busch and Matt Kenseth in the Sprint Cup
Series, while Brian Vickers and Elliott Sadler joins those three in the
Nationwide Series along with Drew Herring and Darrell Wallace, Jr. Wallace
will also drive a full season in the NASCAR Camping World Truck Series in a
Kyle Busch Motorsports Toyota Tundra. Based in Huntersville, N.C., and owned
by Joe Gibbs – a three-time Super Bowl winner as head coach of the Washington
Redskins and a member of the Pro Football Hall of Fame – JGR has competed in
NASCAR since 1992, winning three Cup Series championships, and four Nationwide
Series owner's championships along with more than 175 NASCAR races, including
three Brickyard 400s and the 1993 Daytona 500.

About BrightSky:
BrightSky, a Sanare company, is atotal diabetes solutionsprovider for people
living with diabetes, health care professionals and health plans. Our mission
is to:

  oEmpower people living with diabetes toward self-management
  oHelp healthcare providers improve quality of care and
  oAssist health plans to reduce the cost of diabetes management and improve
    clinical outcomes

BrightSky provides convenient home delivery of diabetes supplies and
medications to more than 180,000 customers nationwide and offers education and
training resources as well as wellness tools to activate patients toward
self-management and behavior change.

SOURCE BrightSky

Website: http://www.defydiabetes.com
Contact: Ashley Maddocks, +1-214-674-2919, ashley.maddocks@fleishman.com
 
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