Pulse Successfully Completes Initial Commercial Production of Its PULSE(R) Brand of Functional Beverages

Pulse Successfully Completes Initial Commercial Production of Its PULSE(R) 
Brand of Functional Beverages 
DENVER, CO -- (Marketwire) -- 02/20/13 --   The Pulse Beverage
Corporation (OTCQB: PLSB) ("Pulse"), makers of Cabana(TM) 100%
Natural Lemonade today announced the completion of its initial
commercial production of its flagship product PULSE(R) brand of
functional beverages in three health platforms: PULSE(R) -- Women's
Health Formula(TM), PULSE(R) -- Men's Health Formula(TM) and PULSE(R)
Heart Health Formula(TM) -- a detailed description can be accessed
through the Pulse Beverage website at www.pulsebeverage.com. There
will be an initial rollout of PULSE(R) into certain selected stores
in California.  
Pulse completed the design and flavor profiles of PULSE(R) brand of
functional beverages in 2012 and in test results the packaging and
flavor profiles were declared exceptional. Pulse has begun delivering
to selected stores. In addition to distributing PULSE(R) through its
extensive distribution system of over 90 distributors it is expected
that the two largest natural food distributors; United Natural Foods,
Inc. and Nature's Best, will carry PULSE(R).  
Bob Yates, CEO of Pulse, said, "We offer consumers the nutrients they
need in a great tasting beverage format in a convenient eye-catching
16oz glass bottle. These nutrients are backed by solid research and
are scientifically demonstrated to promote health in targeted areas.
The nutritional ingredients were specifically selected to provide the
amounts necessary to achieve targeted health benefits."  
The PULSE(R) brand of functional beverages were originally formulated
under license by a major healthcare company that spent in excess of
$10 million formulating, developing and initially marketing PULSE(R)
which was formulated to be scientifically effective by containing
ingredients that are widely considered to be critical to adult
health. Ingredients are introduced into the body in a beverage format
utilizing liposome nanotechnology that allows the body to absorb the
nutrients. Pulse owns the right to use the following Side Panel
Statement for PULSE(R) formulations for Heart Health Formula(TM),
Men's Health Formula(TM) and Women's Health Formula(TM): "Formulation
developed under license fr
om Baxter Healthcare Corporation." 
About The Pulse Beverage Corporation  
The Pulse Beverage Corporation is an emerging growth beverage company
that manufactures and distributes Cabana(TM) 100% Natural Lemonade
and PULSE(R) brand of functional beverages, originally developed by a
major healthcare company, in three health platforms: Pulse(R) Heart
Health Formula(TM), Pulse(R) Women's Health Formula(TM) and Pulse(R)
Men's Health Formula(TM). For more information visit:
www.pulsebeverage.com or email info@pulsebeverage.com.  
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Shareholder Relations: 
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