3M Architectural Markets Opens Showroom in International Market Square

  3M Architectural Markets Opens Showroom in International Market Square

 Trendy space highlights cutting-edge lighting solutions and surface finishes

Business Wire

ST. PAUL, Minn. -- February 20, 2013

3M Architectural Markets is giving design enthusiasts a new opportunity to see
its innovative products in action with the opening of its first showroom.
Located in Minneapolis’s International Market Square, the showroom serves as
an engaging, experimental space where 3M’s continuously evolving line of
technologically advanced design products is center stage. The company
collaborated with award-winning designer James Mansour, known for his work
with retailers including Victoria’s Secret, Abercrombie & Fitch, and Express,
to create this new space emphasizing lighting and both surface and glass

At the 3M Architectural Markets showroom, Mansour has designed an environment
that brings the interplay between 3M’s lighting products and surface finishes
to life, paying homage to the two lighting products that have most recently
joined the family of 3M Architectural Markets products: AIR and FLEX. The
focal point of the new showroom, AIR by 3M is an extremely flexible and
lightweight hoop fixture that creates wide bands of exceptionally even light.
FLEX by 3M, a modular LED lighting system that can be suspended and curved to
follow architectural lines and create unique installations along walls and
ceilings, also makes quite a statement. AIR and FLEX are ideal for a wide
variety of settings, including retail, healthcare, and hospitality.

In addition to the lighting fixtures, the showroom is adorned with creative
applications and pairings of 3M™ DI-NOC™ Architectural Finishes – available in
more than 500 designs to mimic wood grain, metal, natural stone and more. With
their easy installation and outstanding aesthetics, DI-NOC Architectural
Finishes give designers a cost-effective solution to achieve any desired look.
The floor-to-ceiling windows of the showroom draw visitors to various colors
and designs of 3M™ Fasara™ Glass Finishes, which transform plain glass with
texture and pattern to achieve sophistication and depth while also enhancing

“The best way to truly understand the potential of these products is to see
them first-hand in an environment that gets creative juices flowing,” said
designer James Mansour. “This space allows 3M Architectural Markets’ products
to leap off of catalogue pages and into real life with unique applications and
imaginative installations that really are a must-see.”

Professionals in the architecture and design community are encouraged to visit
and experience the showroom, which is now open by appointment only. For more
information or to make an appointment, visit www.3MArchitecturalMarkets.com or
call 1-888-650-3497.

About 3M Architectural Markets
Based on 3M’s tradition of innovation, technological know-how and information
resources, 3M Architectural Markets offers flexible, creative and
technologically advanced surface finishing and lighting solutions for
architecture and interior design. With a wide range of architectural finishes
and decorative window glass finishes as well as natural and artificial
lighting solutions, 3M Architectural Markets helps designers create a complete
mood or atmosphere, defining the specific character of any environment. The
division’s technologies are engineered to create design excellence, enhance
human comfort and respect environmental sustainability, globally. For more
information, visit www.3MArchitecturalMarkets.com or follow @3M_Architecture
on Twitter.

About 3M
3M captures the spark of new ideas and transforms them into thousands of
ingenious products. Our culture of creative collaboration inspires a
never-ending stream of powerful technologies that make life better. 3M is the
innovation company that never stops inventing. With $30 billion in sales, 3M
employs about 88,000 people worldwide and has operations in more than 70
countries. For more information, visit www.3M.com or follow @3MNews on

3M is a trademark of 3M Company.


For 3M
Emily Wozniak, 612-342-9635
Karwoski & Courage Public Relations
Connie Thompson, 651-733-8914
3M Public Relations
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