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Aberdeen Group Announces AberdeenAccess(R) Offering No-Cost Access to Thousands of IT Research Reports

Aberdeen Group Announces AberdeenAccess(R) Offering No-Cost Access to Thousands 
of IT Research Reports 
Complimentary Content Access Fulfills Information Needs of Business
Stakeholders 
BOSTON, MA -- (Marketwire) -- 02/19/13 --  Aberdeen Group, a
Harte-Hanks Company (NYSE: HHS), today announced the kickoff of
AberdeenAccess(R), its transition from a traditional, paid
research-access model to one providing no-cost access to its research
reports. The new program takes effect on April 20 of this year, and
will offer complimentary access to Aberdeen research -- addressing an
array of business challenges and solutions -- published over the past
three years.  
"We are making this research content available at no charge to
showcase the depth and breadth of our analyst and research
expertise," explains David Hatch, Senior Vice-President and General
Manager, Aberdeen Group. "Business leaders have long relied on the
best practices data Aberdeen research delivers to make more informed
business and technology purchasing decisions, and vendors in the IT
marketplace also rely on our insights to understand their customer's
pressures, actions and capabilities. We believe that making Aberdeen
research more widely available will ultimately lead to
better-informed business and vendor communities." 
Through a single interface, AberdeenAccess members will have the
ability to search, preview, and download the Benchmark Reports,
Insights, Briefs, and more, that are focused on helping them improve
their business performance. AberdeenAccess members will also be able
to tailor their user experience by detailing their business interests
during the registration process. This capability ensures they will
receive only relevant communications, and will be connected with only
relevant product and service providers, in accordance with the
revised Aberdeen Group Privacy Statement and User Terms & Conditions. 
Individuals seeking to acquire a research document without becoming
an AberdeenAccess member will have the option to purchase it offline
through Account Services at Account.services@aberdeen.com. 
To register for an AberdeenAccess membership, please visit
http://vault.aberdeen.com/public/check-identity/standard/page.aspx. 
About Aberdeen Group, a Harte-Hanks Company 
Aberdeen Group, a H
arte-Hanks Company (NYSE: HHS), is a full-service,
multi-channel marketing services firm with deep expertise in
developing research-based technology marketing content. Enabled by
its team of 40 analysts covering 16 industry-sector categories,
Aberdeen provides B2B marketers with relevant content assets
available in multiple formats that target each stage of the customer
buying cycle.  
Aberdeen has offices in Boston and London. Harte-Hanks operates 25
offices in the United States, and has locations throughout
Asia-Pacific, Europe, and Latin America. 
Copyright 2013 Aberdeen Group, Inc., a Harte-Hanks Company
 451 D
Street, Suite 710
 Boston, Massachusetts 02210-1928
 Telephone: (617)
854-5200
 Fax: (617) 723-7897
 www.aberdeen.com 
Media Contact:
Douglas Jensen
Aberdeen Harte-Hanks 
(617) 854-5397
doug.jensen@aberdeen.com 
 
 
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