Digital Generation Announces Conclusion of Special Committee Review of Strategic Alternatives

Digital Generation Announces Conclusion of Special Committee Review of 
Strategic Alternatives 
DALLAS, TX -- (Marketwire) -- 02/19/13 --  DG (NASDAQ: DGIT), the
world's leading ad management and distribution platform, today
announced the results of the review of DG's strategic alternatives by
a Special Committee of DG's Board of Directors.  
Since August 2012, the Special Committee has explored numerous
strategic alternatives available to the Company, including a sale of
all or parts of the business, a spin-off and split-off of parts of
the business, capital structure alternatives, and potential merger
combinations. As part of its active review, the Special Committee and
its financial advisor, Goldman Sachs, engaged with over 45 potential
financial and strategic partners (including competitors of the
Company) to determine their levels of interest in a strategic
transaction involving the Company. None of the parties contacted by
the Special Committee presented a definitive transaction for final
approval by the Special Committee. The Special Committee is not
recommending any transaction or other strategic alternative to the
Board. Accordingly, the Special Committee has advised the Board that
its review of strategic alternatives has concluded.  
The Special Committee believes substantial benefit was derived from
the strategic alternatives process and will advise the Board on
potential actions to enhance the value of our business for our
About DG
 DG connects over 11,000 global advertisers and agencies
with their targeted audiences through an expansive network of over
6,000 television broadcast stations and over 11,500 web publishers in
75 countries. The Company's television division utilizes
best-in-class network and content management technologies, creative
and production resources, digital asset management and syndication
services that enable advertisers and agencies to work faster, smarter
and more competitively. The Company's online division, MediaMind,
allows marketers to benefit from optimized management of online
advertising campaigns while maximizing data driven advertising. For
more information, visit 
Forward-Looking Statements
 This press release contains statements
that constitute forward-looking statements within the meaning of the
Private Securities Litigation Reform Act of 1995. All statements
other than statements of historical facts are forward-looking
statements. Such forward-looking statements are not guarantees of
future performance and involve known and unknown risks and
uncertainties, including risks discussed under the heading "Risk
Factors" in DG's Annual Report on form 10-K filed on February 29,
2012 and additional reports DG files with the Securities and Exchange
Andy Brimmer / Jamie Moser / Scott Bisang
Joele Frank, Wilkinson Brimmer Katcher
(212) 355-4449 
Dan Burch / Laurie Connell 
MacKenzie Partners, Inc. 
(212) 929-5500 
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