SkyPeople Fruit Juice Announces Changes in Management and its Board of Directors

    SkyPeople Fruit Juice Announces Changes in Management and its Board of

PR Newswire

XI'AN, China, Feb. 19, 2013

XI'AN, China, Feb. 19, 2013 /PRNewswire-FirstCall/ -- SkyPeople Fruit Juice,
Inc. (NASDAQ: SPU) ("SkyPeople" or "the Company"), a producer of fruit juice
concentrates, fruit juice beverages and other fruit-related products,
announced today that Mr. Hongke Xue has been appointed to serve as Chief
Executive Officer and director of the Company, effective on February 18, 2013,
replacing Mr. Yongke Xue, who has resigned from his position as the Company's
Chief Executive Officer, effective February 18, 2013. Mr. Yongke Xue will
continue his role as the Chairman of the Board of the Company. Mr. Yongke
Xue's resignation was for personal reasons and is not related to any
disagreement with the Company regarding financial, operational or other

SkyPeople is grateful to Mr. Yongke Xue for his leadership and immense
contribution to the Company which have resulted in its strong growth The
Company believes that Mr. Yongke Xue's leadership laid a solid foundation for
the Company's future development, and the Company has benefitted from Mr.
Yongke Xue's vision, knowledge and insight of the industry. The Company will
continue to benefit from Mr. Yongke Xue's leadership in his capacity as
Chairman of the Board. In an unrelated event, the Company announced that Ms.
Xiaoqin Yan has resigned as a member of the Company's Board of Directors
effective February 19, 2013. Ms. Yan's resignation was for personal reasons
and is not related to any disagreement with the Company regarding financial,
operational or other practices. The Company thanks Ms. Yan for her service to
the Company in this capacity. The newly appointed CEO, Mr. Hongke Xue, has
been elected by the Board to serve as a director of the Company, replacing Ms.

Mr. Hongke Xue has been Chairman & CEO of SkyPeople Juice Group Co., Ltd., the
operating entity that is 99.78% owned by SkyPeople, since 2003. Mr. Hongke Xue
is the brother of Mr. Yongke Xue. Previously, Mr. Hongke Xue was CEO of
Tianjin Tangshan Fengyuan Metal Products Co., Ltd., a sino-foreign joint
venture, from March 2002 to March 2003, and General Manager of Baoji
Industrial Products Co., Ltd., a wholly foreign owned enterprise, from April
2001 to March 2002. He also served as deputy general manager of Shaanxi DePu
Industry and Trade Co., Ltd. from October 1997 to April 2001. Mr. Hongke Xue
holds a bachelor degree in business management from Lanzhou University of
Finance and Economics. As Mr. Hongke Xue is highly knowledgeable of, and
familiar with, the Company's day-to-day operations and strategic goals, the
Company anticipates a seamless transition of the management and looks forward
to sustained growth under Mr. Hongke Xue's leadership.

About SkyPeople Fruit Juice, Inc.

SkyPeople Fruit Juice, Inc., a Florida company, through its wholly-owned
subsidiary Pacific Industry Holding Group Co., Ltd. ("Pacific"), a Vanuatu
company, and SkyPeople Juice International Holding (HK) Ltd., a company
organized under the laws of Hong Kong Special Administrative Region of the
People's Republic of China and a wholly owned subsidiary of Pacific, holds
99.78% ownership interest in SkyPeople Juice Group Co., Ltd. ("SkyPeople
(China)"). SkyPeople (China), together with its operating subsidiaries in
China, is engaged in the production and sales of fruit juice concentrates,
fruit beverages, and other fruit related products in the PRC and overseas
markets. Its fruit juice concentrates are sold to domestic customers and
exported directly or via distributors. Fruit juice concentrates are used as a
basic ingredient component in the food industry. Its brands, "Hedetang" and
"SkyPeople," which are registered trademarks in the PRC, are positioned as
high quality, healthy and nutritious end-use juice beverages. For more
information, please visit

Safe Harbor Statement

Certain of the statements made in this press release are "forward-looking
statements" within the meaning and protections of Section 27A of the
Securities Act of 1933, as amended and Section 21E of the Securities Exchange
Act of 1934, as amended, or the Exchange Act. Forward-looking statements
include statements with respect to our beliefs, plans, objectives, goals,
expectations, anticipations, assumptions, estimates, intentions, and future
performance, and involve known and unknown risks, uncertainties and other
factors, which may be beyond our control, and which may cause the actual
results, performance, capital, ownership or achievements of the Company to be
materially different from future results, performance or achievements
expressed or implied by such forward-looking statements. All statements other
than statements of historical fact are statements that could be
forward-looking statements. You can identify these forward-looking statements
through our use of words such as "may," "will," "anticipate," "assume,"
"should," "indicate," "would," "believe," "contemplate," "expect," "estimate,"
"continue," "plan," "point to," "project," "could," "intend," "target" and
other similar words and expressions of the future.

All written or oral forward-looking statements attributable to us are
expressly qualified in their entirety by this cautionary notice, including,
without limitation, those risks and uncertainties described in our annual
report on Form 10-K for the year ended December 31, 2011 and otherwise in our
SEC reports and filings, including the final prospectus for our offering. Such
reports are available upon request from the Company, or from the Securities
and Exchange Commission, including through the SEC's Internet website at We have no obligation and do not undertake to update,
revise or correct any of the forward-looking statements after the date hereof,
or after the respective dates on which any such statements otherwise are made.

For more information, please contact:


Xin Ma, Chief Financial Officer
SkyPeople Fruit Juice, Inc.
Tel: China + 86 - 29-8837-7161

SOURCE SkyPeople Fruit Juice, Inc.

Contact: Investor Relations, David Rudnick, Account Manager of CCG Investor
Relations, (U.S.) +1- 646-626-4172,, web:
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