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GSMA Announces Mobile World Live Keynote Speakers



              GSMA Announces Mobile World Live Keynote Speakers

  PR Newswire

  BARCELONA, Feb. 19, 2013

 

-- Mobile Operating System Players Mozilla, Tizen and Ubuntu to Take the Stage
Tuesday Night at Mobile World Congress 2013

BARCELONA, Feb. 19, 2013 /PRNewswire/ -- The GSMA today announced the details
of the Mobile World Live keynote taking place next week at the GSMA Mobile
World Congress 2013, along with other keynote speakers in the conference
programme. The GSMA also provided further updates across other programmes at
the event, including the NFC Experience, App Planet and Partner Events. Mobile
World Congress will take place 25-28 February at Fira Gran Via in Barcelona.

"Mobile World Congress 2013 is shaping up to be our biggest and most exciting
event ever," said Michael O'Hara, Chief Marketing Officer, GSMA. "From the
exhibition to the conference programme to targeted programmes such as App
Planet and mPowered Brands, along with many educational seminars and meetings,
there's something for every attendee. We are looking forward to welcoming the
mobile industry to Barcelona and to our new home at Fira Gran Via."

Mobile World Live Keynote: Focus on Mobile OS The GSMA announced the speakers
for its Mobile World Live keynote taking place at 6:00 pm on Tuesday, 26th
February in Auditorium 1, Hall 4 at Fira Gran Via. This Mobile World Live
keynote will feature a panel of CEOs who will explore today's mobile OS market
and the innovations shaping the future of smartphones and other connected
devices. Speakers for this exciting session include:

  * Mitchell Baker, Chairman, Mozilla Foundation
  * Imad Sousou, Co-Chair, Tizen
  * Mark Shuttleworth, Founder, Ubuntu 

The Mobile World Live keynote is open to all Mobile World Congress attendees
holding Gold, Silver, Platinum or Press/Industry Analyst passes. Mobile World
Live TV will also broadcast the session live on screens throughout Fira Gran
Via, on a dedicated channel reaching 21,000 rooms in nearly 160 hotels across
Catalonia and on local channels to households throughout the region. Further,
the keynote will be streamed live to the Mobile World Live app, which is
available as part of the official Mobile World Congress event app, and to the
Mobile World Live website. Mobile World Live TV is sponsored by Platinum
Sponsor Windows Phone; Gold Sponsor Acer; and Silver Sponsor Mobily.  

In addition to the Mobile World Live keynote, the GSMA announced further
keynote speakers in the Mobile World Congress conference programme, including:

  * Nancy Brown, CEO, American Heart Association
  * Chet Kapoor, CEO, Apigee
  * Peter Bale, GM, CNN International Digital

For more information on the Mobile World Congress conference programme, visit
www.mobileworldcongress.com/conference .

New Updates for the NFC Experience at Mobile World Congress As part of the new
NFC Experience at Mobile World Congress, the GSMA, in partnership with
Accenture, Ajuntament de Barcelona, Assa Abloy, CaixaBank, Connecthings,
Gemalto, Hotel Santos Porta Fira, Mobile World Capital, Open Trends, Sony,
Telefonica and Visa, will showcase an integrated range of mobile NFC services.
Attendees with NFC-enabled handsets will be able to take advantage of NFC
technology at locations throughout Fira Gran Via and in the city. As a
reminder, attendees with NFC-enabled handsets (Android 4 and above, BlackBerry
7.1 and Windows Phone 8 operating system) can opt into the NFC Experience and
the NFC Badge. Attendees then have full show entry with the NFC Badge and
their physical badge, but without the need to repeatedly present a physical
photo ID to gain access to the venue. 

CaixaBank, Gemalto, Telefonica and Visa, together with the Mobile World
Capital, are delivering a payments application as part of the NFC Experience.
The application, which was developed using wallet technology developed by
Telefonica Digital, will be offered on Xperia™ T smartphones provided by Sony
Mobile Communications to 3,500 Mobile World Congress attendees. The app will
come pre-loaded with €15, allowing attendees to make payments at contactless
payment terminals across Fira Gran Via. In addition, the app will allow
payments in all "contactless" point of sale terminals (POS) rolled out by
CaixaBank around Barcelona, including more than 16,000 POS in stores,
commercial centres and city markets, as well as 1,000 taxis.

Another element of the NFC Experience is the NFC Challenge, a competition open
to exhibitors with commercialised NFC-related apps, products, services or
solutions. Submissions will be secretly evaluated at the exhibitors' stands by
a team of judges during the first two days of Mobile World Congress. The
winning company and their submission will be announced Wednesday, 27th
February during the App Planet Open Forum, taking place in the Hall 8.0
Theatre District, Theatre A. More information on the NFC Experience is
available at: http://www.mobileworldcongress.com/nfc-at-mwc/ .

Updates on Mobile World Congress Featured Programmes The GSMA announced new
app developer conferences (ADCs) as part of App Planet, as well as two new
Partner Events. In App Planet, Supporting Sponsor developerprogram.com will be
holding an ADC on Thursday, 28th February. On Wednesday, 27th February, the
App Planet Open Forum presented by APPNATION will feature executive
roundtables and presentations from companies including Amazon, AT&T, Ericsson,
Google AdMob, Twitter and Windows Phone. The GSMA also announced two new
Partner Events: "Innovations in Enterprise Mobility" presented by AirWatch on
Monday, 25th February and "Bringing the Community Together @MWC!" presented by
MobileMonday on Thursday, 28th February. For more information on Featured
Programmes at Mobile World Congress, please visit
http://www.mobileworldcongress.com/featured-programmes/ .

Media Welcome Reception Sponsor and Demonstration Showcases HTC is sponsoring
the first official Mobile World Congress Media Welcome Reception taking place
on Sunday, 24th February from 17:00 to 19:00 at Fira Gran Via. This networking
cocktail reception will offer accredited press and industry analysts the
opportunity to meet with leading players from across the mobile ecosystem and
preview the week's activities in relaxed social environment. The reception
will feature demonstration showcases from AirWatch, Gigamon, MicroStrategy,
Mobeam, Neonode, Rubicon Project, Sandvine, Symphony Teleca and Trend Micro.
For more information, visit www.mobileworldcongress.com/press/ .

The Mobile World Congress is the cornerstone of the Mobile World Capital,
which will be hosted in Barcelona from 2013 to 2018. The Mobile World Capital
also includes the Mobile World Centre, the Mobile World Festival and the
Mobile World Hub, programmes and activities that will span the entire year and
will benefit not only the citizens of Barcelona, Catalonia and Spain, but also
the worldwide mobile industry. For more information on the Mobile World
Capital, visit www.mobileworldcapital.com . 

About the GSMA  The GSMA represents the interests of mobile operators
worldwide. Spanning more than 220 countries, the GSMA unites nearly 800 of the
world's mobile operators with more than 230 companies in the broader mobile
ecosystem, including handset makers, software companies, equipment providers
and Internet companies, as well as organisations in industry sectors such as
financial services, healthcare, media, transport and utilities. The GSMA also
produces industry-leading events such as the Mobile World Congress and Mobile
Asia Expo. 

For more information, please visit the GSMA corporate website at www.gsma.com
or Mobile World Live, the online portal for the mobile communications
industry, at www.mobileworldlive.com

Website: http://www.gsma.com
Contact: For the GSMA - Abigail Faylor, +44 (0) 2070 670 851,
GSMAPressOffice@webershandwick.com; GSMA Press Office: press@gsma.com
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