Watch Live

Tweet TWEET

GSMA To Unveil The Connected City At Mobile World Congress 2013

       GSMA To Unveil The Connected City At Mobile World Congress 2013

  PR Newswire

  LONDON, Feb. 18, 2013

-- Experience the City of the Future Powered by Mobile Connectivity

LONDON, Feb. 18, 2013 /PRNewswire/ -- At Mobile World Congress 2013 in
Barcelona, the GSMA will unveil the Connected City, allowing attendees to
experience first-hand the city of the future where everyone and everything can
benefit from intelligent wireless connections.

Opening on 25 February, the Connected City will feature a complete urban
environment, including a town hall, department store, apartment, electrical
store, hotel, cafe and lounge, office, a car showroom and a street. Each area
will be filled with new products and experiences showing how a more connected
future – powered by mobile – will improve people's daily lives across
automotive, education, health, homes, retail and more.

Launched with AT&T, Deutsche Telekom, KT, Telenor Connexion and Vodafone, the
Connected City expands on the highly popular Connected House concept of
previous years. Mobile World Congress attendees will experience how mobile is
transforming the way we live, through demonstrations of products such as the
connected bike that monitors performance in relation to its environment,
remote health monitoring that can link people to healthcare professionals from
their own homes, intelligent logistics services that provide more efficient
ways of transporting people and goods, smart technology that makes mobile the
'brains' of your home, and in-car services that change the way we consume
information on the move.

Michael O'Hara, Chief Marketing Officer, GSMA said: "The Connected City
demonstrates how mobile is already enhancing businesses and societies around
the world. The progress of connected devices and machine-to-machine
communications will be hot topics at Mobile World Congress 2013 and the city
will inspire all of us, across many industries, to recognise the potential of
pervasive mobile connectivity to impact our lives. The possibilities of a
truly connected world are limited only by our imagination."

By 2020, there will be 25 billion[1] connected devices, and at least half will
be connected by mobile technology. At the Connected City, visitors can explore
how this growth will impact vertical industries and the significance of
fostering strategic partnerships to take advantage of this growing market.

The Connected City will also feature technology provided by companies
including Accenture, AirPlug, AQ, CUDO, DASAN Networks, Digi, Enswers,
Ericsson, FRTek, GES, Hansol Inticube, IBM, Intel, MODACOM, Qualcomm, Samsung,
SAP, Teletron and Volvo.

Connected services on show at the Connected City include:

AT&T

  *The Connected Home – experience how AT&T Digital Life can help people
    manage their energy consumption and home security.

Deutsche Telekom

  *Smarter Cities for the Future – see how Deutsche Telekomand IBMare using
    mobile technology to optimise urban services such as public transport,
    energy, security and water management.
  *Connected Port Solutions – view an intelligent harbour solution that
    optimises both road and sea traffic control, as well as logistics and
    terminal operations to make port processes more efficient, together with
    SAP.

GSMA

  *Aston Martin One-77 – sensors embedded into the cranks and frame of this
    connected road bike allow it to communicate with its on-board computer and
    display more than 100 channels of information such as speed, atmospheric
    pressure and cadence as well as calculated inputs such as rate of climb
    and rider power.
  *Cooltra Connected Electric Scooter –embedded mobile technology lets
    customers know in real time where and when Cooltra connected scooters are
    available in and around Barcelona and other major Spanish cities.

KT

  *Smart Home & Town – enjoy your connected life with the technologies that
    will make our lives better, including an edutainment robot, automatic
    content recognition, smart home phone, controlled motorcycle, eco food bin
    and cloud CCTV.
  *Smart Apps in Your Hands – live smarter with intelligent and unique
    applications including mobile K-pop music, integrated mobile payment and
    self-created M-learning.
  *Seamless All-IP Networks – experience the advanced All-IP Network through
    LTE, VoLTE, hotspot roaming and reliable and seamless technologies.

Telenor Connexion

  *The Evolution of a Connected Service - learn how taking an end-to-end and
    holistic approach to deploying connected services will help customers
    identify critical requirements for their solutions. To demonstrate this
    Telenor Connexion will be showcasing its innovative connected services in
    collaboration with Volvo Cars.

Vodafone

Together with its partners Accenture, Digi, Intel and SAP,Vodafone M2M will
demonstrate some of its key productsand solutions:

  *Smart Home – see how M2M technology can provide premium security
    services, enable remote health monitoring and even open and close doors
    remotely.
  *Smart City –  experience how Vodafone's Energy Data Management (EDM)
    solution, solar energy production monitoring, remotely controlled street
    lighting and digital signage are enabling the smart city.  Vodafone's
    Connected Cabinet solution demonstrates retail display cabinets that
    report on location, operational status and stock levels in real time.
  *Smart Mobility – understand how M2M is transforming the automotive and
    transportation industries, be it through real-time information systems for
    public transport, enhanced driver experience with telematics solutions or
    through usage-based insurance services withVodafone Vehicle Connect.

Media and analysts are invited to attend an exclusive VIP networking session
at the Connected City, which is located in Hall 3 at stands 3B2 and 3C2 , from
4.00pm to 6.00pm CET on Tuesday 26 February. To RSVP, and to arrange your
visit to the Connected City and schedule interviews, please contact:
connectedexperiences@webershandwick.com .

Notes to editors [1] GSMA and Machina Research, October 2011

About the GSMA The GSMA represents the interests of mobile operators
worldwide.Spanning more than 220 countries, the GSMA unites nearly 800 of the
world's mobile operators with more than 230 companies in the broader mobile
ecosystem, including handset makers, software companies, equipment providers
and Internet companies, as well as organisations in industry sectors such as
financial services, healthcare, media, transport and utilities. The GSMA also
produces industry-leading events such as the Mobile World Congress and Mobile
Asia Expo.

For more information, please visit the GSMA corporate website at www.gsma.com
or Mobile World Live, the online portal for the mobile communications
industry, at www.mobileworldlive.com .



Website: http://www.gsma.com
Contact: For filming and interview opportunities, please contact: Charlie
Meredith-Hardy, +44(0)7810-050-576, CMeredith-Hardy@webershandwick.com; or
GSMA Press Office, press@gsma.com