Sport Street Social Network and STACK Media, Inc. Announce Strategic Marketing
Partnership Will Allow Users to Engage with STACK Video and Editorial Content
NEW YORK, Feb. 18, 2013
NEW YORK, Feb. 18, 2013 /PRNewswire/ --Brett Cogan, EVP Partnership and
Sales,Sport Street, and Chad Zimmerman, Co-Founder/President & COO, STACK
Media, Inc. (STACK), today announced a partnership between Sport Street Social
Network and STACK. This exciting, new strategic partnership will allow users
ofSport Street,a recently launchedsocial platform for passionate sports
fans (launched in 2012),togatherandsharevideo and editorial content from
STACK. In addition, the partnership will allow younger sports enthusiasts and
STACK to connect, engage and interact with like-minded fans onSport Street.
Terms of the deal were not disclosed.
Sport Street is the first social network and app to focus exclusively on
sports. By aggregating the best of social media from both teams and players
in the NCAA and professional leagues, and providing fans with a platform to
engage with each other through text andrichmedia, Sport Street has
positioned itself as a one-stop shop for all things sports and social. Sport
Street uses social media such as Facebook, Twitter and Instagram to market
their site/app, as well as over 400 College Brand Ambassadors who use their
personal social networks of friends to spreadSport Street's reach
nationwide.What makes the STACK partnership exciting is that it will create
future opportunities for the audiences of both companies to seamlessly share
content across both platforms, enriching the user experience from both sides.
"Partnering with STACK Media allowsSport Streetto reach another audience of
sports fans globally," said Cogan. "STACK's highly respected video and
editorial content is ideal for the Sport Street fan and aligns perfectly with
all of the other team and player social media content that make our platform
unique. We are thrilled to showcase their great work on our digital
"Sport Streethas done an amazing job of using technology to aggregate
original and authentic content posted by and about sports teams and athletes,"
said Zimmerman. "They're making it easier and more fun for sports fans to
learn about their favorite teams and athletes. We're pleased to be able to
share our original content, which showcases the lives and hard work of elite
athletes, to add another layer of engagement for their audience."
Sport Street is a niche social platform for sports fans everywhere.It is the
first true social network that focuses exclusivelyonsports. Sport Street's
mission is to be the leader for nichesocial media in the sports sector.
For more information visitwww.sportstreet.com. TheSportStreetapp is now
available on iTunes, keyword "SportStreet."
About STACK Media
STACK is a multimedia company that provides credible and reliable information,
tools and services to help active sports participants get better at the sports
they play and the lives they lead. On all of its platforms, STACK delivers
authoritative, actionable information on fitness and health; safe, effective,
drug-free training; sports skills; motivation and sport psychology; nutrition;
equipment and gear; and lifestyle and entertainment—all "for the athlete by
the athlete."STACK Magazine's circulation and readership make it the top
publication reaching high school athletes in the U.S. Online, STACK Media
makes its huge library of originally-produced sports performance videos and
its vast collection of articles and photos available to nearly 8 million
unique visitors every month. Learn more atwww.STACK.comandSTACKMedia.com.
Media Contact: Keith Estabrook
SOURCE Sport Street
Press spacebar to pause and continue. Press esc to stop.