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JCDecaux Strengthens Its Transport Media Portfolio in India with a 10-Year Delhi Airport Metro Express Line Contract

  JCDecaux Strengthens Its Transport Media Portfolio in India with a 10-Year
  Delhi Airport Metro Express Line Contract

Business Wire

PARIS -- February 18, 2013

Regulatory News :

JCDecaux SA (Paris:DEC), the number one outdoor advertising company worldwide,
announced that it has signed an exclusive 10-year contract for the operation
of the Delhi Airport Metro Express advertising network. Effective from April
1^st, 2013 and covering both indoor and outdoor locations, this contract will
strengthen the Transport media portfolio operated by JCDecaux in India.

Delhi Airport Metro Express reduces the travelling time for passengers
travelling to the airport, providing a world-class experience on a par with
networks such as the Hong Kong Airport Express and Heathrow Express. Covering
23 kilometres, Delhi Airport Metro Express Line runs on a dedicated elevated
and underground corridor, delivering the highest levels of comfort for the
public.

It caters to the same target audience as Terminal 3 and Terminal 1D at Indira
Gandhi International Airport as the most convenient way for passengers to
reach the airport. With the elevated corridor, piers, pillars and gantries,
this line offers the most impactful outdoor locations on the road leading to
the airport. This will also ensure coverage of the traffic moving to and from
the airport.

As far as Transport assets in India are concerned, JCDecaux, in addition to
this new contract, also has the exclusive advertising rights for Bengaluru
International Airport.

Globally, JCDecaux operates advertising concessions at major airport metro
lines such as the Heathrow Express (London) and Airport Express (Hong Kong).
The new contract underlines the relevance and creative excellence of
JCDecaux’s portfolio of products in metro networks around the world and
further consolidates its leadership. This contract strengthens JCDecaux’s
leading position in the Delhi OOH market where it currently operates Street
Furniture with 800 bus shelters.

The spokesperson of Delhi Airport Metro Express Pvt. Ltd., said: “We are
confident that with its international expertise and track record in operating
the leading airports and metro concessions, JCDecaux will offer high-quality
services to advertisers and an enhanced experience for airport passengers.”

Mr. Jean-Charles Decaux, Chairman of the Executive Board and Co-CEO of
JCDecaux, said: “We are delighted to have signed the contract for the India’s
first airport express metro. This new contract further strengthens our
transport portfolio in India. The Delhi Airport Metro Express will become a
showcase for advertising excellence in the urban community of Delhi, thanks to
the quality and diversity of the advertising solutions that we will
introduce.”

Key figures for the Group

  *2012 revenue: €2,623m
  *JCDecaux is listed on the Eurolist of Euronext Paris and is part of the
    Euronext 100 index
  *No.1 worldwide in street furniture (426,200 advertising panels)
  *No.1 worldwide in transport advertising with 175 airports and 280
    contracts in metros, buses, trains and tramways (367,800 advertising
    panels)
  *No.1 in Europe for billboards (208,500 advertising panels)
  *No.1 in outdoor advertising in the Asia-Pacific region (202,200
    advertising panels)
  *No.1 worldwide for self-service bicycle hire
  *1,013,500 advertising panels in more than 55 countries
  *Present in 3,700 cities with more than 10,000 inhabitants
  *10,300 employees

Contact:

JCDecaux
Corporate Communications Department:
Agathe Albertini
33-1 30 79 3499
agathe.albertini@jcdecaux.fr
or
Investor Relations:
Nicolas Buron
33-1 30 79 79 93
nicolas.buron@jcdecaux.fr
 
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