BBVA Compass Introduces NBA-Branded Online Accounts

             BBVA Compass Introduces NBA-Branded Online Accounts

BBVA Compass launches NBA Banking, leveraging the bank's recent core
technology system upgrade and its sponsorship as the Official Bank of the NBA
in the U.S.

PR Newswire

BIRMINGHAM, Ala., Feb. 15, 2013

BIRMINGHAM, Ala., Feb. 15, 2013 /PRNewswire/ --BBVA Compass today announced
the introduction of its NBA-branded online account, NBA Banking, which
leverages the bank's digital platforms to expand beyond its geographic
footprint and capitalizes on its role as the official bank of the NBA in the
U.S. to reach fans and customers nationwide.

(Photo: http://photos.prnewswire.com/prnh/20130215/DA60961)

BBVA Compass also said it is signing two of the NBA's biggest stars —
All-Stars Kevin Durant and James Harden — to global, multiyear deals as brand
ambassadors for the bank. Durant and Harden will be featured in themed
advertising that will tip off during NBA All-Star 2013 in Houston and run
through the end of the NBA season.

BBVA Compass will simultaneously launch a hashtag (#Realfan) encouraging fans
to post photos to Instagram and Twitter to display their "fandom" and promote
the bank's first national product.

The NBA Checking and Savings accounts are the first products built on the
bank's new core technology system, which provides the integration required to
support a wholly digital banking product.

"Consumers want the same convenience in banking they find in other industries,
and that's exactly what this new account offers: banking anywhere, anytime
and using a device they choose," said Manolo Sanchez, president and CEO of
BBVA Compass. "But what truly sets it apart is that the experience is as much
about the NBA as it is about banking."

NBA Banking accounts must be opened online and can be maintained online or
with a smartphone using the bank's mobile app, which allows eligible users to
upload a photo of a check to make a deposit. Combined with access to the
nationwide surcharge-free Allpoint® ATM network, NBA Banking allows customers
to conduct almost any banking transaction without visiting a branch.

NBA Banking also lets fans display their favorite NBA team logo on the
accompanying debit card, view game scores and headlines via the online account
interface, and check schedules and scores via mobile devices. It also adds a
layer of gamification, giving customers the chance to earn NBA merchandise by
processing transactions online. For example, three qualifying online bill
payments from an NBA Checking account within a 90-day period earn a $100
NBAstore.com electronic gift card.

"Sports is about passion, and this is a way to tap into that," Sánchez said.
"NBA Banking is more than just a way to bank. It's a way for fans to show
their team pride and love for the game."

BBVA Compass and its parent company, BBVA, share a growing reputation as the
Bank of Sports, identifying with sports that offer global appeal and highlight
teamwork and fair play. BBVA Compass has been an official sponsor of the NBA
since 2010, hosts college football's BBVA Compass Bowl, and last year opened
BBVA Compass Stadium, home of Major League Soccer's Houston Dynamo.

BBVA Compass announced the implementation of its new core technology system in
November 2012, making the bank one of the largest U.S. banks in recent history
to implement such a change. Streamlined processes created by the new
technology are critical to the account's multi-channel functionality.

About BBVA Group

BBVA Compass is a subsidiary of BBVA Compass Bancshares Inc., a wholly owned
subsidiary of BBVA (NYSE: BBVA) (MAD: BBVA). BBVA is a customer-centric global
financial services group founded in 1857. The Group has a solid position in
Spain, is the largest financial institution in Mexico, and has leading
franchises in South America and the Sunbelt region of the United States. Its
diversified business is geared toward high-growth markets and relies on
technology as a key sustainable competitive advantage. BBVA ranks among the
leading eurozone banks in terms of return on equity and efficiency. Corporate
responsibility is at the core of its business model. BBVA fosters financial
education and inclusion, and supports scientific research and culture. It
operates with the highest integrity, a long-term vision and applies best
practices. More information about the BBVA Group can be found at www.bbva.com.

About BBVA Compass

BBVA Compass is a Sunbelt-based financial institution that operates 708
branches, including 367 in Texas, 93 in Alabama, 79 in Arizona, 65 in
California, 45 in Florida, 38 in Colorado and 21 in New Mexico. BBVA Compass
ranks among the top 20 largest U.S. commercial banks based on deposit market
share and ranks among the largest banks in Alabama (2nd), Texas (4th) and
Arizona (5th). BBVA Compass has been recognized as one of the leading Small
Business Administration lenders and ranked third in American Banker's 2012
reputation study of the leading 30 banks in the U.S. Additional information
about BBVA Compass can be found at www.bbvacompass.com.

Editor's Note:

All checking and savings accounts and Check Cards are subject to approval,
which may include credit approval. $25 minimum opening deposit required.

Mobile Banking: Text message and data rates may apply. The Mobile Deposit®
service is subject to eligibility. Deposit limits and other restrictions may
apply. Please see terms and conditions for details, including information
about funds availability.

Mobile Deposit® is a registered trademark of Mitek, Inc.

Copyright 2013 NBA Properties Inc. All Rights Reserved.

Allpoint® is a registered trademark of Cardtronics, Inc.

$100 NBAStore.com Gift Card: NBA Checking accounts opened online through
bbvacompass.com/nba may be eligible for a new account bonus. The electronic
gift card will be provided when all conditions are met. See
bbvacompass.com/nba for full terms and conditions.

BBVA Compass is a trade name of Compass Bank. Compass Bank, Member FDIC.

SOURCE BBVA Compass

Website: http://www.bbva.com
Contact: Lori Moore, Corporate Communications, +1-713-831-5623, Lori.
Moore@bbvacompass.com
 
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