ABC AND MISS AMERICA ORGANIZATION IN THREE-YEAR PARTNERSHIP

(The following is a reformatted version of a press release
issued by the ABC Television Network and received via electronic
mail. The release was confirmed by the sender.) 
February 14, 2013 
ABC AND MISS AMERICA ORGANIZATION PROUDLY ANNOUNCE
NEW THREE-YEAR PARTNERSHIP AND MOVE TO ATLANTIC CITY, NJ 
Miss America Will Return to the Atlantic City Boardwalk Hall in
September, 2013 on ABC 
Today the ABC Television Network announced a new three-year
partnership with the Miss America Organization (MAO). New
Jersey’s Acting Governor, LT. GOV. Kim Guadagno, along with the
Miss America Organization’s Chairman of the Board, Sam Haskell,
III, and MAO President and CEO Art McMaster joined Atlantic City
officials from the Casino Reinvestment Development Authority,
the Atlantic City Alliance and the Atlantic City Convention &
Visitors Authority to announce that the Miss America
organization will bring the crowning back to Atlantic City,
where it first began in 1921. 
This year’s Miss America telecast, which crowned Mallory Hagan
on January 12 2013, increased its overall audience for the third
straight year since returning to ABC in 2011, to deliver the
program’s most-watched broadcast since 2004. 
Welcoming the organization back home, LT. GOV. Guadagno said”
“For decades the Miss America organization has awarded
scholarships to thousands of young women to help further their
goals of higher education and achieve their dreams. New Jersey
is proud to once again host the Miss America Pageant here in
Atlantic City. We are confident that Atlantic City’s famous
boardwalk and variety of restaurants, shops and entertainment
venues will showcase the city’s vibrancy and attraction to the
participants and many visitors who will attend the Miss America
Pageant every year.” 
Sam Haskell, III, Miss America Organization’s Chairman of the
Board, stated: “We are so very proud to bring Miss America back
to her birthplace in Atlantic City. We are grateful to Governor
Christie and his staff for helping make this possible. Today
Miss America remains an iconic symbol, and our roots have always
stayed connected to Atlantic City. We now look to the future as
we prepare for our most exciting television event ever for Miss
America with the support of our network partner, ABC.” 
Added Miss America Organization’s President and CEO, Art
McMaster: “As we depart Las Vegas, we sincerely thank our
friends at Planet Hollywood who have hosted us for the last
eight years and the City of Las Vegas who helped us to achieve
our best television ratings last January. We will now build on
that success and begin a new era by returning the tradition to
Atlantic City.” 
CRDA, AC Alliance, and ACCVA have jointly assisted in
paving the way for the return of Miss America, which will bring
tourists from around the country to the East Coast’s premiere
gaming and vacation destination. 
Details of the 2014 Miss America Competition will be announced
shortly, and plans are now underway for the September event live
in the famed Atlantic City Boardwalk Hall. Award winning
television producer Anthony Eaton and his company, Tall Pony
Productions, who have produced the live event in Las Vegas for
the last six years, will produce Miss America 2014 in AC live on
ABC. 
About the Miss America Organization
The Miss America Organization is the world’s largest provider of
scholarship assistance for young women and one of the nation’s
leading achievement programs. Last year, the Miss America
Organization and its state and local affiliates made available
more than $45 million in scholarship assistance. The 2014 Miss
America Competition will mark its fourth consecutive year on
ABC. For more information, visit www.missamerica.org. 
ABC Media Relations:
Lauren Burnett (818) 460-6989; Lauren.K.Burnett@abc.com
Bridgette Maney (212) 456-1429 Bridgette.Maney@abc.com 
Miss America Organization:
Sharon Pearce (609) 653-8700 ext. 117; Sharon@missamerica.org 
(bjh) NY 
#<873920.660640.3.4.1.0.76>#
 
 
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