Pulse Secures United Natural Foods, Inc. for Hawaiian Distribution of Cabana(TM)

Pulse Secures United Natural Foods, Inc. for Hawaiian Distribution of Cabana(TM) 
DENVER, CO -- (Marketwire) -- 02/14/13 --  The Pulse Beverage
Corporation (OTCQB: PLSB) ("Pulse"), makers of PULSE(R) brand of
functional beverages and Cabana(TM) 100% Natural Lemonade, today
announced that it has secured United Natural Foods, Inc. (UNFI) for
distribution of Cabana(TM) into Hawaii. United Natural Foods, Inc. is
North America's largest distributor of natural, organic and specialty
food products. 
Bob Yates, CEO of Pulse, commented, "Securing UNFI for Hawaii is the
beginning of a strategic relationship that will allow us to broaden
our market share for our products and Hawaii brings our total state
coverage to 42 states."  
About The Pulse Beverage Corporation 
 The Pulse Beverage Corporation
is an emerging growth beverage company that manufactures and
distributes Cabana(TM) 100% Natural Lemonade and PULSE(R) brand of
functional beverages -- originally developed by a major healthcare
company, in three health platforms: PULSE(R) Heart Health
Formula(TM), PULSE(R) Women's Health Formula(TM) and PULSE(R) Men's
Health Formula(TM).  
For more information visit: www.pulsebeverage.com or email
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Shareholder Relations: 
Martin E. Janis & Company, Inc. 
Investor and Broker Relations:
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Lance A. Beckham 
Media and Research Analysts:
Bev Jedynak
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