Elemental Announces Availability of Next-Generation Architecture for Video Processing

  Elemental Announces Availability of Next-Generation Architecture for Video

Powerful new platforms, extensive feature set expansion, and a breadth of new
    form factors gives Elemental customers best-in-class multiscreen video

Business Wire

PORTLAND, Ore. -- February 14, 2013

Elemental Technologies, the leading supplier of video solutions for
multiscreen content delivery, today announced support for next-generation GPU
and CPUarchitectures with its award-winning software-based video processing
solutions. The company has launched NVIDIA^® Tesla^® GPU accelerator and Intel
Sandy Bridge-based versions of its Elemental^® Live and Elemental^® Server
products to double the performance of its previous generation solutions.

“Pay TV operators, content owners and broadcasters are seeking to expand
platforms for next generation multiscreen video workflows that can support
requirements such as ultra-high definition resolutions, HEVC and MPEG-DASH,”
said Sam Blackman, CEO and co-founder of Elemental. “By leveraging NVIDIA
Kepler™-based Tesla GPUs, Elemental is harnessing the most powerful
programmable architecture on the market today, offering customers unmatched
video processing quality, flexibility and performance.”

“The migration path Elemental offers has allowed us to significantly increase
our video transport quality and efficiency as the market demand for
multiscreen video continues to grow,” said Dave Higgins, vice president Video
Quality and Reliability for Comcast Cable.

“Elemental pioneered the use of GPUs for high-quality video transcoding, and
they continue to innovate by developing new platforms that fully harness the
massively parallel processing power of Tesla accelerators,” said Greg Estes,
general manager of Media and Entertainment at NVIDIA. “The increased density
and throughput available with these new Elemental products will continue to
set the standard for enterprise video processing in the industry.”

“Pay TV operators are aggressively investing in infrastructure that can scale
from today’s multiscreen applications to meet coming requirements including IP
over cable, live multiscreen streaming of full channel lineups, and increases
in the size of VOD catalogs,” said Sam Rosen, practice director at ABI
Research.“Traditional video processing capabilities are now being deployed in
cloud architectures, giving operators the flexibility to reallocate resources
as new applications come online. The Elemental software platform, coupled with
next generation processors, provides a unique bridge to media deployment
architectures of the future.”

Along with powerful processor upgrades across its product line, Elemental has
new form factors available from SuperMicro, Dell, and HP that offer more
flexible workflow choices. Customers can opt for systems with a dual power
supply, in a desktop form factor and with a quieter chassis. Additional
options include ASI input, Pro-MPEG support, and cloud-based video processing.

About Elemental

Elemental Technologies is the leading supplier of video solutions for
multiscreen content delivery.Founded in 2006 and headquartered in Portland,
Oregon, the company pioneered the use of graphics processors to power adaptive
video streaming over IP networks. Providing unmatched solutions for hundreds
of customers around the world, including nine of the top ten media and
entertainment companies in the United States, Elemental helps content
programmers and pay TV operators bring video to any screen, anytime – all at
once. The company has offices in the United States, the United Kingdom, Hong
Kong, Singapore and Brazil.To learn more, please visit
http://www.elementaltechnologies.com/ and follow @elementaltech on Twitter.


Elemental Technologies
Lisa Epstein, 503-953-4743
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