Microchip Wins Prestigious Technology Awards

  Microchip Wins Prestigious Technology Awards

 Company Honored by Leading Global Electronics Publications and Organizations
                    for Product and Technology Excellence

Business Wire

CHANDLER, Ariz. -- February 13, 2013

Microchip Technology Inc. (NASDAQ: MCHP), a leading provider of
microcontroller, mixed-signal, analog and Flash-IP solutions, today announced
that it has been recognized by the following global electronics industry
publications and organizations for product innovation and technology

After launching in November, Microchip won three prestigious awards for its
MGC3130, which offers low-power, precise, fast and robust hand position
tracking with free-space gesture recognition. The MGC3130, featuring
Microchip’s patented GestIC^® technology, was handpicked by the editors of
Electronic Design Magazine for their “2012 Best of Electronic Design Awards,”
in the Digital category, for enabling the next dimension in intuitive,
gesture-based, non-contact user interfaces for a broad range of end products.
EE Times China Magazine’s “2013 Annual Creativity in Electronics (ACE) Awards”
selected the MGC3130 as a Product of the Year in the
Microcontroller/Memory/Interface category. EDN Magazine named the MGC3130 to
their “2012 Hot 100” list, in the Microcontrollers & Processors category.

EE Times China also chose Microchip for two additional “ACE Products of the
Year.” The 70 MIPS dsPIC33E and PIC24E family of digital signal controllers
and microcontrollers won in the Digital Processor/DSP/FPGA category, and the
MPLAB^® XC C compiler line won in the EDA/Tools category.

Likewise, EDN Magazine named a total of six Microchip products to its annual
“Hot 100” list, which their editors selected from “the many thousands of
products announced during the past year.” In the Analog category, Microchip’s
MCP47A1 digital-to-analog converter was honored; and the 23A1024/23LC1024,
23A512/23LC512, 23LCV51/23LCV1024 serial SRAM family, which includes a
battery-backed non-volatile option, was chosen in the Memory & Storage
category. Two products were selected in the Boards & Development Tools
category, including the MPLAB XC C compiler line, which represents Microchip’s
simplified and integrated compiler strategy, as well as the RN-131 and RN-171
PICtail™/PICtail Plus Wi-Fi^® development boards with the TCP/IP stack
integrated on the module, enabling wireless connectivity for any
microcontroller via a serial interface. Finally, the PIC12LF1840T48A, which
integrates an 8-bit microcontroller with an RF transmitter for secure-access
applications, was chosen for EDN’s RF/Microwave category.

The venerable 8-bit PIC^® microcontroller was also named a finalist in Design
News Magazine’s “2012 Golden Mousetrap Awards.” Specifically, the
PIC10F(LF)32X and PIC1XF(LF)150X MCUs with integrated configurable logic in 6-
to 20-pin packages got the nod in their Electronics & Test: Embedded
Computing/Processing category.

Microchip’s JukeBlox^® 3.1 Wireless Audio Platform, based on technology from
its recent SMSC acquisition, won a 2012 “Readers’ Choice Tech Award” from ECN
Magazine in the Boards and Modules category. Winners were named by the editors
of ECN, based on their assessment of readers’ newsletter clicks, Web traffic
and social-media engagement for each of the many products they covered during
the year.

In addition to the three EE Times China ACE Awards, China’s trade press
bestowed three other annual product awards on Microchip. The MCP6N11
Instrumentation Amplifier won two honors, one from EDN China’s “Innovation
Awards” in the Leading Product category, and the other from EEPW Magazine’s
“Power Supply Products Awards” in the Best Application: Power Devices
category. From their separate “Editors’ Choice Awards,” EEPW named Microchip’s
AR1100 mTouch™ Analog Resistive Touch Screen Controller their Best Touch Panel

In the area of technology leadership, The Embedded Microprocessor Benchmark
Consortium (EEMBC) honored Microchip for significantly contributing to the
development of its next-generation industry benchmarks. Specifically,
Microchip was recognized for determining fair and reliable cross-platform
accuracy requirements for EEMBC’s FPBench™ benchmark, which is critical to the
evaluation of floating-point performance. Additionally, Microchip evaluated
and recommended math function libraries for software-only reference
implementations, and tested and ported multiple libraries to make FPBench safe
for 16-bit microcontrollers.

“It is a testament to Microchip’s continuous-improvement culture that we have
received this recognition from an esteemed organization such as EEMBC, as well
as product awards from some of the most influential global publications in our
industry,” said Steve Sanghi, Microchip’s president and CEO. “The breadth of
these product awards across the diverse categories of human interface,
microcontrollers, DSP, wireless networking, audio, analog, memory and
development tools illustrates the continued investments we are making—both in
R&D and strategic acquisitions—to enable our customers’ innovation.”


High-res Product Photos Available Through Editorial Contact.

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About Microchip Technology

Microchip Technology Inc. (NASDAQ: MCHP) is a leading provider of
microcontroller, mixed-signal, analog and Flash-IP solutions, providing
low-risk product development, lower total system cost and faster time to
market for thousands of diverse customer applications worldwide. Headquartered
in Chandler, Arizona, Microchip offers outstanding technical support along
with dependable delivery and quality. For more information, visit the
Microchip website at http://www.microchip.com/get/F8BD.

Note: The Microchip name and logo, GestIC, PIC, MPLAB, and JukeBlox are
registered trademarks of Microchip Technology Inc. in the USA and other
countries. PICtail, and mTouch are trademarks of Microchip Technology Inc. in
the USA and other countries. All other trademarks mentioned herein are the
property of their respective companies.

Tags / Keywords: 3D Gesture, Gesture Controller, Gesture Sensing, Digital
Signal Controller, 16-bit, Touch Screen Controller, DAC, digital-to-analog
converter, Serial SRAM, Non-Volatile SRAM, Compiler, C Compiler, Wi-Fi,
Embedded Wi-Fi, Internet of Things, Microcontroller, MCU, 8-bit, Secure
Access, RF Integrated MCU, Configurable Logic, Wireless Audio, AirPlay, EEMBC,


Microchip Technology Inc.
Editorial Contact:
Eric Lawson, 480-792-7182
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