QVC Celebrates Style On The Red Carpet
Global Multimedia Retailer Returns to Los Angeles for a Live Broadcast
Featuring Fashion and Beauty Experts
WEST CHESTER, Pa., Feb. 13, 2013
WEST CHESTER, Pa., Feb. 13, 2013 /PRNewswire/ --Live from the prestigious
Four Seasons Hotel Los Angeles at Beverly Hills, QVC will once again bring
together designers, stylists and tastemakers for its "Red Carpet STYLE – Live
from L.A." broadcast on Friday, February 22 at 9 PM (ET). For the fourth
consecutive year, the glamorous event will showcase new fashion and accessory
designs, along with beauty products specially created for QVC, while providing
viewers with an exclusive look behind the magic of the red carpet.
Style icons Nicole Richie and Lisa Rinna, appearing in what will be their
second QVC red carpet show, will introduce new apparel pieces from their
coveted collections. Newcomers to the broadcast event include the
award-winning Jennifer Hudson and celebrity stylist Jen Rade, who is scheduled
to make her QVC debut with the launch ofEdge by Jen Rade. Fashion authority
Joan Rivers will introduce new embellished accessories while fashion
influencers Lori Goldstein and Heidi Klum are also scheduled to present
stylish apparel and jewelry designs. QVC's "Red Carpet STYLE – Live from L.A."
broadcast will be complete with various beauty products from some of the
biggest brands in the industry including stila cosmetics, Drybar and Julep.
"We are heading back to L.A. this awards season for another unforgettable
celebration," said Claire Watts, CEO, QVC U.S. "In addition to showcasing new
products, this year's broadcast will highlight red carpet moments through
unique content from industry insiders. We are sharing the evening with our
global QVC partners, and hope to present an unparalleled experience that
promises to engage our viewers and inspire customers with style and beauty
offerings from our experts."
Throughout the evening, intimate interviews with celebrity and designer guests
will be conducted by fashion authority and lifestyle expert Jill Martin, who
will serve as the red carpet correspondent. Shoppers will also learn styling
secrets directly from ELLE magazine's dynamic duo Joe Zee and Lori Goldstein
as well as sought-after stylist Cristina Ehrlich through videos produced
exclusively for the broadcast. Additional segments will spotlight QVC
celebrities sharing their personal experiences during awards seasons, both
past and present. Television personality Jeannie Mai will be on hand to share
memorable moments during the event through various social platforms including
Instagram. Mai, along with select social influencers, will utilize the network
to showcase in-the-moment snapshots of the exclusive affair tagged with
hashtag #QVCRedCarpet, creating QVC's very own "Insta-Glam" experience.
For additional information on "Red Carpet STYLE – Live from L.A." visit
http://www.qvc.com/redcarpetstyle. Products featured during the broadcast will
be available, while supplies last, through QVC at 800.345.1515 or www.qvc.com.
QVC, Inc., a wholly owned subsidiary of Liberty Interactive Corporation
(NASDAQ: LINTA), is the world's leading video and ecommerce retailer. QVC is
committed to providing its customers with thousands of the most innovative and
contemporary beauty, fashion, jewelry and home products. Its programming is
distributed to approximately 250 million homes worldwide through operations in
the U.S., Japan, Germany, United Kingdom, Italy and a joint venture in China.
West Chester, Pa.-based QVC has shipped more than a billion packages in its
26-year history and the company's website, QVC.com, is ranked among the top
general merchant Internet sites. QVC, Q, and the Q Ribbon Logo are registered
service marks of ER Marks, Inc.
SOURCE QVC, Inc.
Contact: Nikki DiGennaro Elkins, +1-484-701-8814, Nikki.J.DiGennaro@qvc.com;
or Jaime Hollerbach, +1-484-701-2122, Jaime.Hollerbach@qvc.com
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