Amazon Cloud Player – Now in Your Car

  Amazon Cloud Player – Now in Your Car

Enjoy your entire music library on the go – no CDs, no wires, no local storage

 Access to Amazon Cloud Player in Ford SYNC AppLink-equipped vehicles is the
 latest in a series of customer benefits exclusive to the Amazon ecosystem of
  digital content and is available on the 2013 Ford Fiesta, Mustang, Focus,
   E-Series, C-MAX Hybrid, Expedition, Fusion, F-150 and Super Duty models

Business Wire

SEATTLE -- February 13, 2013

(NASDAQ: AMZN)—Now it’s getting even easier to enjoy music in your
car—starting today, Amazon Cloud Player is available in Ford SYNC
Applink-equipped vehicles. Ford owners can now wirelessly connect the Amazon
MP3 app on their Android smartphone to the SYNC connectivity system to access
and enjoy their entire Cloud Player music library in their car using simple
voice commands or the audio controls. Ford Applink-equipped vehicles include
the 2013 Ford Fiesta, Mustang, Focus, E-Series, C-MAX Hybrid, Expedition,
Fusion, F-150 and Super Duty models. For more information, customers can visit

Customers will love the integration of Amazon Cloud Player and SYNC Applink
because they will be able to:

  *Access their music playlists with the convenience of using voice
    recognition or dashboard controls
  *Play music stored in Cloud Player or play back music stored on their
    mobile phone
  *Enjoy eligible music in high-quality 256kbps audio
  *Get rid of CDs, wires, and other ways they used to connect and listen to
    their music in the car
  *Free up local storage space on their phones by storing and accessing music
    in the cloud

“We want customers to be able enjoy their entire music library wherever they
want, from whatever device they choose. And we know that cars and music go
hand-in-hand. That’s why we’re excited to bring Cloud Player to the car,” said
Steve Boom, Vice President of Digital Music for Amazon.

There are already millions of customers using Amazon Cloud Player to download,
manage and stream their music in the cloud and on Kindle Fire, Android
devices, iPhone, iPod Touch, Mac, PC, Sonos, Roku and Samsung TVs. Now with
the availability in Ford SYNC Applink-equipped cars, Amazon Cloud Player
continues to offer the broadest selection of playback solutions of any major
cloud music service.

The integration of Amazon Cloud Player and Ford vehicles is the latest in a
series of new digital music features that Amazon has launched in recent
months. Earlier this year, Amazon announced AutoRip, giving customers free MP3
versions of eligible CDs they purchase from Amazon, including past purchases
dating back to 1998 — automatically added to their Cloud Player libraries. In
December of last year, Amazon launched Cloud Player for Roku and Samsung,
following the August launch of Cloud Player on Sonos home entertainment
systems, and June launches of Cloud Player for iPhone and iPod touch. In July
of last year, Amazon added new scan and match technology that enables
customers to import music into Amazon Cloud Player by scanning their iTunes
and Windows Media Player libraries and matching eligible songs on their
computers to Amazon’s music catalog. The Amazon MP3 Store also recently
expanded its catalog to offer more than 22 million songs and everyday low
prices on best-selling albums, many starting at $5.

About, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle,
opened on the World Wide Web in July 1995 and today offers Earth’s Biggest
Selection., Inc. seeks to be Earth’s most customer-centric company,
where customers can find and discover anything they might want to buy online,
and endeavors to offer its customers the lowest possible prices.
and other sellers offer millions of unique new, refurbished and used items in
categories such as Books; Movies, Music & Games; Digital Downloads;
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Industrial. Amazon Web Services provides Amazon’s developer customers with
access to in-the-cloud infrastructure services based on Amazon’s own back-end
technology platform, which developers can use to enable virtually any type of
business. Kindle Paperwhite is the most-advanced e-reader ever constructed
with 62% more pixels and 25% increased contrast, a patented built-in front
light for reading in all lighting conditions, extra-long battery life, and a
thin and light design. The new latest generation Kindle, the lightest and
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Kindle Fire HD features a stunning custom high-definition display, exclusive
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large-screen Kindle Fire HD is also available with 4G wireless, and comes with
a groundbreaking $49.99 introductory 4G LTE data package. The all-new Kindle
Fire features a 20% faster processor, 40% faster performance, twice the
memory, and longer battery life.

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Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of
Section 27A of the Securities Act of 1933 and Section 21E of the Securities
Exchange Act of 1934. Actual results may differ significantly from
management's expectations. These forward-looking statements involve risks and
uncertainties that include, among others, risks related to competition,
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filings with the Securities and Exchange Commission, including its most recent
Annual Report on Form 10-K and subsequent filings.

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