Today is Bell Let's Talk Day - join the conversation about mental health

Today is Bell Let's Talk Day - join the conversation about mental health 


    --  Text, call, tweet and share and Bell will donate 5 cents to
        mental health programs across the country
    --  Seamus O'Regan hosts GUINNESS WORLD RECORDS(TM) title attempt
        in Halifax for Most people sending a text message
        simultaneously at the Metro Centre at noon
    --  Kids Help Phone hosts school assemblies in Halifax, NS and St.
        John's, NL

HALIFAX, Feb. 12, 2013 /CNW/ - It's Bell Let's Talk Day and today across the 
country, Canadians are invited to join the conversation and help end the 
stigma around mental illness. In Atlantic Canada, Bell Aliant (TSX: BA) is 
leading a number of mental health activities with national spokesperson Seamus 
O'Regan. These include breaking a GUINNESS WORLD RECORDS title in Halifax and 
hosting school assemblies with Kids Help Phone in Halifax and St. John's.

"We know that the stigma around mental illness can make people feel isolated," 
said Karen Sheriff, President and CEO, Bell Aliant. "By doing something we do 
on a daily basis anyway - reaching out to family and friends - we can help 
alleviate the isolation faced by those with mental illness. Today is the day 
that every one of us can make a difference."

For every text message sent and every long distance call made by Bell and Bell 
Aliant customers, every tweet using #BellLetsTalk and every Facebook share of 
our Bell Let's Talk image today, Bell will donate 5 cents to programs 
dedicated to mental health (regular long distance and text charges apply).

"Mental illness has touched the lives of so many of us in communities here in 
HRM and across the country," said HalifaxMayor Mike Savage. "Today from coast 
to coast to coast, I encourage you to participate in Bell Let's Talk Day and 
help raise awareness for an illness that affects 20 per cent of Canadians. I 
want to commend Bell Aliant for their leadership of this initiative."

Attempt to set a new GUINNESS WORLD RECORDS title
In Halifax, Nova Scotia, Bell Aliant customers, partners, employees, families 
and friends are invited to attempt to set a new GUINNESS WORLD RECORDS title 
for the Most people sending a text message simultaneously in support of mental 
health. The current record of 677, set on May 18, 2011, is held by Pine View 
High School students in Utah as part of a driving and texting awareness 
campaign. Today's event gets underway at noon, visit letstalkhalifax.ca for 
more information.

Kids Help Phone School Assemblies
Bell Aliant is also partnering with Kids Help Phone and hosting two school 
assemblies, at Gorsebrook Junior High in Halifax, NS today and at St. Peter's 
Junior High in St. John's, NL tomorrow. This interactive school assembly will 
feature a Kids Help Phone counsellor and Seamus O'Regan, Bell Let's Talk day 
spokesperson and CTV personality.

The Bell Let's Talk mental health initiative is a multi-year, $50-million 
charitable program based on four action pillars: anti-stigma, care and access, 
research, and workplace best practices. With Bell Let's Talk Day as its 
anti-stigma centrepiece, the initiative is providing significant funding for 
leading mental health hospitals and grassroots organizations, driving new 
workplace initiatives across corporate Canada, and supporting new research.

In 2012, 8 million Canadians answered the call with more than 78 million text 
messages and long distance calls on Bell Let's Talk Day, resulting in over 
$3.9 million donated to mental health initiatives across the country.

Mental health is a focus of Bell Aliant's community program. Since 2011, Bell 
Aliant has given more than $1 million to support local programs that reduce 
stigma, and increase access to care, such as Dots NB; Laing House, NS; Health 
PEI and Eating Disorder Foundation of Newfoundland & Labrador.

To learn more, please visit Bell.ca/LetsTalk, find us on 
Facebook.com/BellAliant and follow us on Twitter @Bell_Aliant.

About Bell Aliant
Bell Aliant (TSX: BA) is one of North America's largest regional 
communications providers and the first company in Canada to cover an entire 
city with fibre-to-the-home (FTTH) technology with its FibreOP™ services. 
Through its operating entities it serves customers in six Canadian provinces 
with innovative information, communication and technology services including 
voice, data, Internet, video and value-added business solutions. Bell Aliant's 
employees deliver the highest quality of customer service, choice and 
convenience.

About Guinness World Records
Guinness World Records Limited (www.guinnessworldrecords.com) is the global 
authority on record-breaking achievement. First published in 1955, the annual 
Guinness World Records book is one of the best-selling books of all time and 
currently sells more than 2.5 million copies in 22 languages and over 100 
countries. The Guinness World Records brand extends across a wide range of 
media, with global television audiences of 250 million annually, a website 
which attracts over 13 million visitors, and live events which have 
entertained and inspired more than 1.5 million people around the world. 
Guinness World Records Corporate, the commercial arm of Guinness World Records 
Limited, harnesses the power of record-breaking to create business solutions 
for companies around the globe.

The featured record has been supplied courtesy of Guinness World Records 
Limited.

Isabelle Robinson Bell Aliant Corporate Affairs (877) 799-6299 
isabelle.robinson@bellaliant.ca

SOURCE: BELL ALIANT INC.

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-0- Feb/12/2013 12:32 GMT


 
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