New EMC Continuous Availability Advisory Services Enable an Always-on-and-Available IT Infrastructure

         New EMC Continuous Availability Advisory Services Enable an
                  Always-on-and-Available IT Infrastructure

Continuous Availability Solutions Built with EMC® VPLEX® Help Organizations
Maximize Information Trust and Availability

PR Newswire

HOPKINTON, Mass., Feb. 12, 2013

HOPKINTON, Mass., Feb.12, 2013 /PRNewswire/ --

News Summary:

  oNew EMC Continuous Availability Advisory Services based on EMC^® VPLEX^®
    virtual storage can help organizations mitigate outagesthrough a
    journeyed approach to an IT availability transformation.
  oDelivered by EMC Global Services, the offering can enable organizations to
    improve information availability capabilities and reduce CAPEX and OPEX
    through comprehensive assessment, cost/benefit analysis, and roadmap
  oEMC Continuous Availability Advisory Services can enable organizations to
    reduce server count by combining existing production, high availability,
    and disaster recovery compute platforms into a single solution.
  oJoin the EMC Community Network webcast today at 11:00 a.m. EST.

Full Story: EMC Corporation (NYSE: EMC) today announced Continuous
Availability Advisory Services: a comprehensive assessment, cost/benefit
analysis, and roadmap development offering delivered by EMC Global Services in
combination with EMC^® VPLEX^® virtual storage which enables an
always-on-and-available IT infrastructure with reduced CAPEX and OPEX. As
demonstrated in certain customer engagements conducted by EMC, Continuous
Availability Advisory Services have been shown to enable organizations to
reduce server count by up to 40% by combining existing production, high
availability, and disaster recovery compute platforms into a single solution.

EMC Continuous Availability Advisory Services: Helping Customers Fully Realize
the Benefits of VPLEX and Continuous Availability with Active/Active Data
Centers and Applications

Delivered by EMC Global Services, the Continuous Availability Advisory
Services' suite of offerings include: assessing the readiness of applications
and existing infrastructure, and developing an architectural design, roadmap
and cost benefit analysis for the technical deployment and transition.

EMC Continuous Availability Advisory Services provides organizations with a
proven services methodology that is based on EMC VPLEX virtual storage.
Previously, a continuous availability environment was either limitedto be
within a data center, or requiredcomplex systems integration that made it
expensive to build and maintain. EMC VPLEX provides the critical foundation
for continuous availability by presenting read/writable virtual volumes in two
geographically separated data centers. It enables users to build "stretched
data centers," permitting them to process data collaboratively, using server
clustering technologies over distance, and to take a powerful new approach to
business continuity design and execution. However, solutions built with EMC
VPLEX and off-the-shelf clustering technologies can help organizations
maximize information trust and availability.

EMC Global Services can help organizations by:

  oProviding the organization with an assessment of the current environment
    to enable a change of focus from the recovery time and recovery point
    objectives, forging a path to improved availability.
  oEnabling the organization to reduce risk associated with business
    continuity outages and restarts.
  oProviding the organization with the architectural design and roadmap
    information to help enable the organization to deliver "Always-On, and
    Always-Available access" to its users, thereby, helping the business
    increase its competitive advantage.

Organizations are increasingly reliant on uninterrupted active/active access
to data and applications. Additionally, the rapid growth of Big Data and
globalization, increasing regulatory pressures, more frequent planned outages,
and the impact of natural disasters have reinforced the need for management to
continue operations through any type of disruption. In response, many IT
service organizations have created an expensive labyrinth of different
solutions and techniques to eliminate single points of failure in their data

In a recent study¹ commissioned by EMC, Forrester Consulting found that the
increased reliance on technology is the number one factor driving increased
risk in business. Organizations require new IT delivery models, such as
continuous availability that provide greater control and visibility of data.
This establishes a foundation of trust that IT infrastructure will perform the
way it should even in the event of business disruptions that may occur.

Customer Quote

Keith Mallonee, Senior Vice President, McKesson IT

"Werecentlyexamined a continuous availability strategy forone of our major
business units. What we learned is that continuous availability is not only
architecturally feasible, leveraging off-the-shelf products, it is achievable
at significant savings. EMC practitioners delivered far more than we
expected, and the strategy is readily executable, enabling us to bring the
business case to management quickly and efficiently."

EMC Quote

Mike Koehler, Senior Vice President, Global Services, EMC Corporation

"Globalization, competition and the ever increasing reliance on IT systems has
driven an evolution in business. CIOs and business leaders have an urgent need
to improve availability to meet market and competitive demands for an
"always-on-and-available" IT infrastructure. Whether customers want to
transition to continuous availability for all their applications and data, or
take a journeyed approach, EMC designed this new service to help clients
assess their current position, strengthen their infrastructure, take full
advantage of their existing technology, and improve their overall availability

Additional Resources

  oConnect with EMC via Twitter, Facebook, YouTube, LinkedIn and ECN
  oLearn more about EMC Global Services and EMC VPLEX
  oJoin the #EMCGS and #VPLEX conversations on Twitter.

About EMC

EMC Corporation is a global leader in enabling businesses and service
providers to transform their operations and deliver IT as a service.
Fundamental to this transformation is cloud computing. Through innovative
products and services, EMC accelerates the journey to cloud computing, helping
IT departments to store, manage, protect and analyze their most valuable asset
— information — in a more agile, trusted and cost-efficient way. Additional
information about EMC can be found at

¹"How Organizations Are Improving Business Resiliency with Continuous IT
Availability," a Technology Adoption Profile study commissioned by EMC and
conducted by Forrester Consulting.

EMC and VPLEX are either registered trademarks or trademarks of EMC
Corporation in the United States and other countries. All other trademarks
used herein are the property of their respective owners.

This release contains "forward-looking statements" as defined under the
Federal Securities Laws. Actual results could differ materially from those
projected in the forward-looking statements as a result of certain risk
factors, including but not limited to: (i) adverse changes in general economic
or market conditions; (ii) delays or reductions in information technology
spending; (iii) the relative and varying rates of product price and component
cost declines and the volume and mixture of product and services revenues;
(iv) competitive factors, including but not limited to pricing pressures and
new product introductions; (v) component and product quality and availability;
(vi) fluctuations in VMware, Inc.'s operating results and risks associated
with trading of VMware stock; (vii) the transition to new products, the
uncertainty of customer acceptance of new product offerings and rapid
technological and market change; (viii) risks associated with managing the
growth of our business, including risks associated with acquisitions and
investments and the challenges and costs of integration, restructuring and
achieving anticipated synergies; (ix) the ability to attract and retain highly
qualified employees; (x) insufficient, excess or obsolete inventory; (xi)
fluctuating currency exchange rates; (xii) threats and other disruptions to
our secure data centers or networks; (xiii) our ability to protect our
proprietary technology; (xiv) war or acts of terrorism; and (xv) other
one-time events and other important factors disclosed previously and from time
to time in EMC's filings with the U.S. Securities and Exchange Commission. EMC
disclaims any obligation to update any such forward-looking statements after
the date of this release.

SOURCE EMC Corporation

Contact: Hadley Weinzierl, +1-508-293-7642,
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