Compuware APM Helped Things Remembered Prepare for Online Holiday Rush
Website Remained Stable Throughout Holiday Season; Surpasses Page Views, Unit
and Dollar Sales
DETROIT, Feb. 12, 2013 (GLOBE NEWSWIRE) -- Compuware Corporation
(Nasdaq:CPWR), the technology performance company, today announced that Things
Remembered, the nation's largest and most prominent retailer of personalized
gifts, had a successful online holiday season in part as the result of the
optimal performance of its website.
Things Remembered has more than 600 retail stores in 48 states, primarily
located in shopping malls. Customers can also shop online through its website
and through mail order catalogs. As consumers continually shift their spending
to the web for its convenience, price savings and efficiencies, Things
Remembered needed to ensure that its website had all the elements in place to
meet growing consumer demand and expectations in order to best position the
company for holiday sales success.
Experience is a teacher and Things Remembered did not want to face a repeat of
the myriad issues that previously brought down its website multiple times
during testing. Things Remembered wanted its online store to be able to
provide a great shopping experience and withstand the traffic spikes caused by
seasonal upswings, events and promotions. While the goal was to balance
performance with rich content, the line-of-business and marketing stakeholders
were substantially invested in these events and promotions intended to drive
users to the site.
"We know site performance directly impacts our business, so there was a lot
riding on the performance of our website during the critical holiday season,"
said Mark Lilien, CIO, Things Remembered. "The Compuware solution helped us
triple the load that our site could handle giving us the confidence needed
going into the 2012 holiday season."
Retailers competing in the high-pressure world of e-commerce have many
challenges, including the need to provide an interesting, compelling shopping
experience that is also fast and reliable. They need to satisfy the
ever-evolving, more sophisticated and discriminating consumers who will
quickly move on to another merchant if their needs aren't met and address the
ever-evolving levels of complexity due to distributed architectures,
third-party contributors, storage requirements, and more.
Things Remembered realized that the only way to have complete confidence in
its website performance was to test the application and infrastructure using
high-volume, virtual, real-world load. The company needed to be able to
pinpoint any scalability and performance problems across its critical
applications and, if possible, down to the specific line of code. The retailer
chose the Gomez 360˚ Web Load Testing solution to address the complexity of
its applications, which were making it difficult to extrapolate results.
For Cyber Monday 2012, Things Remembered's site surpassed all its volume
records (number of page views, unit and dollar sales, etc.) while the site
successfully remained completely stable. Because Things Remembered could
generate high-volume load from multiple public cloud locations, it had the
most realistic test of application scalability in real-world environments,
making it easier to find and resolve performance problems and geographical
discrepancies that were undetectable with "behind the firewall" or "cloud/data
"Overall, what's absolutely critical to our business is that the performance
experience we deliver when customers hit our site is absolutely fantastic,"
commented Lilien. "With Compuware's web load and performance-testing
technologies, we proactively ensured that holiday peak traffic did not
negatively impact our online customers. Our investment in our early alert
mechanism is every bit as strategic as the website itself."
Click here to read a more details about Things Remembered's use of Compuware
APM in validating its website was performing properly for maximum scalability
under peak load.
Compuware APM^® is the industry's leading solution for optimizing the
performance of web, non-web, mobile, streaming and cloud applications. Driven
by end-user experience, Compuware APM provides the market's only unified APM
coverage across the entire application delivery chain—from the edge of the
internet through the cloud to the datacenter. Compuware APM helps customers
deliver proactive problem resolution for greater customer satisfaction,
accelerate time-to-market for new application functionality and reduce
application management costs through smarter analytics and advanced APM
With more than 4,000 APM customers worldwide, Compuware is recognized as a
leader in the "Magic Quadrant for Application Performance Monitoring" report.
To read more about Compuware's leadership in the APM market, click here.
Follow Compuware on:
oTwitter - CompuwareAPM
oTwitter - Compuware
oFacebook – CompuwareAPM
oFacebook - Compuware
oYouTube - Compuware
Compuware Corporation, the technology performance company, makes technology
make a difference by providing software, experts and best practices to ensure
technology works well and delivers value. Compuware solutions make the world's
most important technologies perform at their best for leading organizations
worldwide, including 46 of the top 50 Fortune 500 companies and 12 of the top
20 most visited U.S. web sites. Learn more at: http://www.compuware.com.
The Compuware logo is available at
CONTACT: Press Contact
Kayla Siefker, Senior Public Relations Manager,
Compuware APM Business Unit,
Jackie Lucas, Warner Communications,
For Sales and Marketing Information
Compuware Corporation, One Campus Martius,
Detroit, MI 48226, 800-521-9353,
Press spacebar to pause and continue. Press esc to stop.