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Dell Boomi Exceeds 1 Million Cloud Integrations Per Day



  Dell Boomi Exceeds 1 Million Cloud Integrations Per Day

  * Dell Boomi AtomSphere® platform enables businesses with massive
    scalability, improved flexibility and business agility
  * World’s largest integration cloud* can support up to 3x more integrations
    than nearest competitor*
  * Dell Boomi partners with Wipro to Accelerate ‘Cloud-First’ Enterprise IT
    Strategy

Business Wire

ROUND ROCK, Texas -- February 11, 2013

Dell Software today announced that application integrations using the Dell
Boomi AtomSphere® platform now exceed 1 million cloud-managed integration
processes per day, enabling enterprises of any size, flexibility and
scalability for their integration deployments. This milestone sets a new
industry pinnacle for Dell Boomi in on-premise to in-the-cloud integrations
and is up to three times that of its nearest competitor. In related news, Dell
Boomi also announced today a strategic relationship with Wipro to drive
“Cloud-First” IT strategies for enterprises.

Since the 1980s, middleware has been the de facto solution in linking new
applications to older legacy systems, often referred to as the “hub-and-spoke”
model. It has also played a critical part in integrating and connecting
multiple applications across the IT infrastructure.

Dell Boomi has transformed this once rigid, complex and costly approach into
an easy and fast distributed integration of cloud-based and on-premise
applications, without requiring additional appliances, software or coding.
Dell Boomi continues to sustain strong market traction with its new class of
integration solutions, generating growth of an estimated 263 percent in
integration processes executed since last year. In addition, Dell Boomi
provides “production-grade scalability, in terms of endpoints and daily volume
of data flow, as well as very broad support for public SaaS and IaaS
vendors.”^1

“Traditional integration architectures based on hub-and-spoke models are no
longer relevant and forcing all integration of the spokes or application
traffic through one central hub simply won’t work anymore,” said Rick Nucci,
founder and general manager, Dell Boomi. “In short, we’re witnessing the end
of middleware as we know it.”

The chase to the cloud has uncovered a significant mismatch between
traditional middleware approaches with today’s “as-a-service” application
environments. Clients using competing integration solutions have been exposed
to costly and complex approaches, including rip-and-replace or
buy-more-hardware strategies as well as expensive managed service engagements
to do the heavy-lifting of application integration.

“As a global leader in high-performance storage systems, we need to focus on
the core of our business, not managing integration infrastructure,” said John
Lake, director of information systems, Panasas. “The Dell Boomi AtomSphere
platform has reduced the time-to-value on multiple projects and allowed our
team to create innovative solutions that were once not possible. We’re helping
to drive our business forward, finding new ways to leverage Dell Boomi across
our organization, and delivering the value and cost savings so important in
today’s economy.”

“Raising the bar for agile, efficient and seamless cloud-managed integrations
has been our focus since Dell acquired Boomi two years ago,” said John
Swainson, president, Dell Software. “Continuing to deliver unparalleled value
to application integration that surpasses our customer expectations is not
only our goal, but also a formula for fueling ongoing software revenue
growth.”

Dell Boomi understands that being a trusted cloud partner means keeping
customers informed on the health of the systems running their business.
Trust.boomi.com offers customers and the industry a comprehensive view of the
number of Dell Boomi application integrations processed daily as well as a
picture of the overall system health.

Additional Information

Press Release: Dell Boomi Partners with Wipro to Accelerate “Cloud-First”
Enterprise IT Strategy

Press Release: Dell Boomi Eases Cloud Integration with Summer 12 Release and
Industry’s First Crowd-Sourced Regression Testing

Dell Boomi System Health Dashboard Link: Trust.boomi.com

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative
technology and services that give them the power to do more. For more
information, visit www.dell.com.

Dell and Dell Boomi are trademarks of Dell Inc. Dell disclaims any proprietary
interest in the marks and names of others.

* Based on 2013 internal Dell testing.

^1 Enterprise Management Associates, EMA Radar™ for Integration Technologies
for Hybrid Cloud: Q4 2012, November 2012

Contact:

Media Contacts:
Dell Inc.
Scott Desiere, 949-754-8617
scott_desiere@dell.com
or
Eastwick
Erin McCabe, 408-470-4872
dell_boomi@eastwick.com
or
Analyst Relations Contact:
Dell Inc.
Gwen Palmer, 512-723-4436
gwen_palmer@Dell.com
or
Investor Relations Contacts:
Dell Inc.
Robert Williams, 512-728-7570
robert_williams@Dell.com
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