Pernod Ricard: Signature of the agreement to purchase 100% of the shares in Le Maine au Bois SAS

  Pernod Ricard: Signature of the agreement to purchase 100% of the shares in
  Le Maine au Bois SAS

Business Wire

PARIS -- February 11, 2013

Regulatory News:

Press Release - Paris, 11 February 2013

Pernod Ricard (Paris:RI) announces that its subsidiary Martell & Co has
entered into an agreement with Mr. Lassalle to purchase 100% of the shares in
Le Maine au Bois SAS. The company, located in Saint-Eugene, which is in the
"Petite Champagne” area within the heart of the AOC Cognac region, is
recognised for its activities as a trader-winemaker, distiller and wholesaler.

The company has high-quality eaux-de-vie of all ages and state-of-the-art
industrial facilities, notably the distillery Le Maine au Bois.

This acquisition reflects Pernod Ricard's ambitions regarding long term
development of its Martell range, world leader of the XO cognac category.

Closing of the acquisition should take place before June 30, 2013.

About Pernod Ricard

Pernod Ricard is the world’s co-leader in wines and spirits with consolidated
sales of € 8,215 million in 2011/12. Created in 1975 by the merger of Ricard
and Pernod, the Group has undergone sustained development, based on both
organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin
& Sprit (2008). Pernod Ricard holds one of the most prestigious brand
portfolios in the sector: ABSOLUT Vodka, Ricard pastis, Ballantine’s, Chivas
Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey,
Martell cognac, Havana Club rum, Beefeater gin, Kahlúa and Malibu liqueurs,
Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate
(formerly Montana), Campo Viejo and Graffigna wines. Pernod Ricard employs a
workforce of nearly 18 800 people and operates through a decentralised
organisation, with 6 “Brand Companies” and 75 “Market Companies” established
in each key market. Pernod Ricard is strongly committed to a sustainable
development policy and encourages responsible consumption. Pernod Ricard’s
strategy and ambition are based on 3 key values that guide its expansion:
entrepreneurial spirit, mutual trust and a strong sense of ethics.

Pernod Ricard is listed on the NYSE Euronext exchange (Ticker: RI; ISIN code:
FR0000120693) and is a member of the CAC 40 index.


Pernod Ricard
Jean TOUBOUL, +33 (0)1 41 00 41 71
Financial Communication – Investor Relations VP
Stéphanie SCHROEDER, +33 (0)1 41 00 42 74
External Communications Deputy Director
Alison DONOHOE, +33 (0)1 41 00 42 14
Investor Relations
Florence TARON, + 33(0)1 41 00 40 88
Press Relations Manager
Carina ALFONSO MARTIN, +33 (0)1 41 00 43 42
Press Relations Manager
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