SDL Helps Enterprises Translate Big Data into Big Language

SDL Helps Enterprises Translate Big Data into Big Language 
New machine translation capabilities further enhance global customer
experience management 
MAIDENHEAD, UNITED KINGDOM -- (Marketwire) -- 02/11/13 -- SDL
(LSE:SDL) today announced a series of new machine translation (MT)
capabilities in its Language Platform that will help businesses
translate the avalanche of new content that has infiltrated the
enterprise. With a more scalable and cost-effective way to translate
growing amounts of customer-facing content - whether on e-commerce
sites, social media or help forums - businesses will be able to
deliver informative, relevant and consistent customer experiences,
helping increase sales and drive brand loyalty. 
Big Data has created unprecedented challenges across the enterprise.
And the volume, variety and velocity of information, multiplied by
the number of languages required for a global business, have
transformed Big Data challenges into Big Language challenges. Machine
translation (MT) is the only technology that is scalable and
cost-effective enough to handle this Big Language challenge, which is
why SDL chose to integrate the capability across its existing
Language Platform. The enhanced platform offers MT integration with
translation workflow, as well as a new self-training capability for
translation teams to improve MT quality and dramatically improve
translator productivity. 
With SDL's new Language Platform capabilities, enterprises and
language service providers will be able to easily and securely train
the SDL BeGlobal(R) machine translation software with SDL BeGlobal
Trainer to deliver higher-quality automated translations and expand
the types of content that can be translated. This includes real-time
content such as chat, email and social media. Additionally, MT is now
seamlessly integrated across the entire set of language technologies
in the platform - including SDL WorldServer(R), SDL TMS(R), SDL
GroupShare(TM) and SDL Trados Studio(R) - leveraging solid,
well-documented APIs. 
From real-time free translation options to high-quality professional
translations, small businesses and large enterprises alike will be
able to create global competitive advantage through a holistic,
end-to-end platform of SDL translation solutions. 
"Our mission is 
to eliminate barriers to global communication by
helping solve Big Language challenges within every industry," said
Keith Laska, CEO of the SDL Language Technologies division. "By
delivering our market-leading technologies via a powerful, integrated
enterprise platform, and putting MT in the hands of users, we hope to
provide the right technology and tools for every global communication
need across the organization." 
Have your own Big Language challenges? Download the latest whitepaper
on the Top 5 Big Language Business Problems Solved by Machine
Learn how your company can get started with the SDL Language
Find out more about SDL BeGlobal Trainer: 
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About SDL 
SDL enables global businesses to enrich their customers' experience
through the entire customer journey. SDL's technology and services
help brands to predict what their customers want and engage with them
across multiple languages, cultures, channels and devices.  
SDL has over 1,500 enterprise customers, 400 partners and a global
infrastructure of 70 offices in 38 countries. 42 out of the top 50
brands work with SDL. For more information, visit 
Agency or division contact
SDL Corporate Headquarters - Vicky Ryce
+44 (0)7792 662213 
SDL Americas - Hannah Grap
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