Sun & Skin Care Research Acquires Bull Frog®
Acquisition Strengthens SSCR Sun Care Portfolio
COCOA, Fla., Feb. 11, 2013
COCOA, Fla., Feb. 11, 2013 /PRNewswire/ --Sun & Skin Care Research (SSCR,
LLC) today announced that it completed the acquisition of the popular
sunscreen brand Bull Frog from Chattem, Inc., a Division of Sanofi US.
"Bull Frog is an iconic brand that we believe will respond positively to our
laser focus on the sun care category and our commitment to growing brands
through innovation, advertising and best-in-class retail service," said Steve
Taylor, chief executive officer, Sun & Skin Care Research. "We are well
positioned to leverage the Bull Frog market opportunity and drive the brand to
a new level."
Bull Frog has a history of innovation and was the first sun care brand to
provide water resistant protection and the first mass marketed
sunscreen/insect repellent line. Launched in 1985 in California, Bull Frog
offered serious sun protection to surfers who spent hours in the water.
The brand has expanded beyond that core audience and today is well-loved by
consumers with an active life style who need superior water resistant and
insect repellent protection. Bull Frog Mosquito Coast® is the number one
selling combination sunscreen and insect repellent.
"This acquisition is consistent with our long-term strategy, which includes
growing our sun care portfolio with clearly differentiated offerings as part
of a broader diversification strategy," added Taylor.
About Sun & Skin Care Research, LLC
Sun & Skin Care Research was founded in 1989 and is dedicated to improving and
protecting the health of your skin in and out of the sun, everyday and
everywhere. The company develops, manufactures and distributes a wide array
of new and unique sun protection and skin care products that are distributed
around the world. The company's portfolio of Brands include Ocean Potion®,
NO-AD® and PARROT HEAD™ from Margaritaville®. The company proudly makes all of
its products in Cocoa, Florida, USA. Visit www.sscrllc.com
SOURCE Sun & Skin Care Research
Contact: Deb Boucher, Sun & Skin Care Research, LLC,
Deborahboucher@sscrllc.com, +1-321-633-4644 x 1120
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