Yodle Shows Strong Momentum in a Record-Breaking 2012

            Yodle Shows Strong Momentum in a Record-Breaking 2012

Leading local online marketing firm generated over $130 million in revenue
last year while enjoying accelerated growth and profitability

PR Newswire

NEW YORK, Feb. 11, 2013

NEW YORK, Feb. 11, 2013 /PRNewswire/ --Yodle, a leader in local online
marketing, today announced highlights from 2012 that show strong momentum
across the business. Over the last calendar year, the company exceeded its
financial goals, integrated an award-winning mobile marketing solution into
its product offering, and expanded internationally for the first time. Very
few companies in local online marketing have been able to surpass the $100M
revenue threshold while maintaining both high growth and profitability. Yodle
is one of this select group.

The specifics of Yodle's success during 2012 include:

Strong Financials: Yodle generated revenues of over $130 million in 2012, more
than 50% above 2011, and a further acceleration from the strong 43% growth
rate that the company enjoyed in 2011. Yodle has also achieved sustained
profitability, allowing for further investment in innovation. Validating the
company's successful trajectory, Yodle was recognized as the ninth fastest
growing business in New York by Crain's New York Business and was also ranked
#48 in the Deloitte Technology Fast 500 list.

Industry Leading Mobile Product Launch: Yodle made a significant investment
in rolling out a complete mobile solution to new and existing customers at no
additional charge. With mobile search expected to exceed desktop search for
local business information by 2015, Yodle recognized the importance of mobile
for the small business owner. Yodle's solution – including mobile-optimized
websites, mobile-specific ad bidding algorithm and mobile distribution – has
gained immediate market traction. In December, Yodle won the Google AdWords™
Premier SMB Partner"Mobile Champion" Award for North America in recognition of
the company's industry leading focus on optimized mobile ad spending.

Successful International Partnership with Rogers: At the start of 2012, Rogers
Communications, Inc., Canada's leading provider of wireless voice and data
communications services, entered an agreement to exclusively offer Yodle's
solutions to local businesses in Canada. The Yodle-powered platform, called
OutRank by Rogers, has exceeded initial goals and is already making a
difference for the significant number of Canadian small business customers
that are using it.

Named Official Google Partner: Yodle was named a Google AdWords Premier SMB
Partner making it one of only 16 companies in North America to earn such a
distinction. This distinction enables Yodle to leverage additional insights
from Google to help its team of hundreds of online marketing experts to
further optimize customers' spend on Google AdWords and ultimately generate
more calls per dollar spent.

Growing Business for National Brands: Yodle continued to build out its client
roster of large national brands. For example, Miracle-Ear signed a multi-year
and multi-million dollar contract with Yodle to boost their online marketing
ROI across thousands of locations and dealers, and Four Seasons Sunrooms
penned a significant agreement with Yodle to build an online foundation and
generate leads across its large franchise network. Several other long
standing marquee franchise customers also signed contract extensions.

Award Winning Employer: All of Yodle's offices – New York, Austin, Charlotte
and Scottsdale – were recognized as "best places to work" by regional
organizations and local business publications. Inc. Magazine also named Yodle
as the biggest job creator in the advertising and marketing industry, and the
33^rd largest job creating company in the country, in its inaugural Inc. Hire
Power Awards. 

"Yodle enjoyed a significant number of successes during 2012," said Court
Cunningham, CEO, Yodle. "We believe that this momentum will continue in 2013
and beyond. The value that we deliver to our customers, which is underscored
by our proprietary marketing technology, scalable business model, and winning
culture, puts us in a strong position to fully capitalize on the large market
opportunity that lies before us."

About Yodle

Yodle connects consumers to local businesses simply and cost-effectively. The
combination of automated technology and comprehensive customer support makes
Yodle easy to use. Yodle's offering is also ROI-driven: local businesses set
a budget for which they receive calls and emails from qualified consumers.
Today, Yodle delivers results for more than 30,000 local businesses. To do
so, Yodle establishes a comprehensive desktop and mobile web presence,
implements unique SEO techniques, and deploys proprietary paid search
technology that dynamically optimizes online media buys across multiple
desktop and mobile outlets. Yodle's solution also includes display
advertising, review/offer management and a simple performance dashboard.
Yodle's competitive advantage is derived from the sheer scale of its local
performance data across multiple industries. Yodle is ranked #26 in the Forbes
list of America's most promising companies. For more information, visit
www.yodle.com or go to the Yodle company blog. You can also follow Yodle on
Twitter, Facebook and Google+. If you're interested in working at Yodle, visit
the company careers website.

CONTACT: Radley Moss, 212-542-5449, rmoss@yodle.com

SOURCE Yodle Inc.

Website: http://www.yodle.com
 
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