RightScale Reveals Impressive Growth in Cloud Management Adoption

RightScale Reveals Impressive Growth in Cloud Management Adoption 
Cloud Management Leader Announces Customer Wins and Reveals Top
SANTA BARBARA, CA -- (Marketwire) -- 02/11/13 --  The dramatic rise
in cloud adoption in the past year has transformed the way businesses
approach the cloud. Cloud use has moved from secret to strategic,
with businesses of all sizes relying on the cloud for
business-critical applications. As a result, RightScale(R) Inc., the
leader in cloud management, today announced significant milestones
that signal the critical role that cloud management plays in today's
cloud strategy.  
More Companies Choosing RightScale
 RightScale's solutions have
driven the surge in cloud management adoption, and the company
reports that it has added over 250 companies to their global customer
portfolio in the past year. Prominent enterprises across a number of
different verticals now rely on RightScale's "single pane of glass"
cloud management, including Caltech, Care Innovations (an Intel-GE
company), Citrix Online, Conde Nast, Coty, Equinix, Fox Digital
Media, Inmobi, JWT, Leo Burnett, Softbank Technology, Telepictures
Productions (a Warner Bros. Entertainment Company), Tibco and Zurich
Broadest Portfolio of Cloud Providers
 As a pioneer in cloud
management, RightScale enables users to access the broadest cloud
portfolio, with support for 15 public and private cloud providers. In
the past year, the company has deepened its partnership with
Rackspace (NYSE: RAX), integrating RightScale's cloud management with
Rackspace Open Cloud powered by OpenStack. RightScale also offered
launch day integration with Google Compute Engine and Windows Azure,
allowing beta customers to leverage RightScale's technology to manage
applications. And RightScale continues to work closely with Amazon
Web Services to support its broad array of cloud services.  
World Economic Forum Recognition for Innovation
 RightScale was named
a 2013 Technology Pioneer by the World Economic Forum, a
highly-regarded honor limited to the most innovative startup
companies worldwide aiming to transform the future of businesses and
society. RightScale was recognized for its visionary leadership and
proven technology that enables businesses to easily deploy and manage
their applications across public, private and hybrid cloud
Outlook for the Year Ahead in Cloud Computing
 According to a report
by IDC Research, the cloud management business is poised to earn $3.6
billion in revenues by 2016. Cloud management is a part of a new
class of vital technologies; IDC Research's poll indicates that 75
percent of enterprise IT buyers currently believe the cloud will
require them to purchase management software beyond what is currently
available in-house.  
"More forward-thinking companies than ever are embracing the cloud as
an enabler for agility and scalability," said Michael Crandell, CEO
of RightScale. "From improving your time-to-market for delivering new
products and services to driving more revenue, RightScale's cloud
management provides a powerful platform to help you achieve business
goals leveraging new approaches to IT."  
As companies of all sizes are driving a "cloud-first" approach to IT,
RightScale has identified the top three key trends to for in the year

--  Multi-Cloud is the New Normal: Nearly all enterprises are working
    towards a hybrid cloud solution. A multi-cloud approach makes it
    easier for enterprises and startups alike to choose the right
    infrastructure for each workload -- such as clouds with geographical
    advantages (clouds close to customers) or that offer particular
    performance characteristics, compliance capabilities, support or
    managed services. In 2013, more enterprises will be using a
    combination of multiple clouds, both public and private, to meet their
--  Secret to Strategic: While many companies start by using cloud for
    discrete projects, in 2013, visionary companies will be leveraging a
    cloud-first approach across their IT portfolio. Solutions such as
    RightScale's can provide IT organizations with a single, consistent
    way to deploy to the cloud, manage and govern this larger set of apps
    while controlling overall cloud costs.
--  The Middlemen Gold Rush: Key players in the application supply chain
    (digital agencies, MSPs, service providers) will accelerate their path
    to the cloud so that they can increase agility and lower costs as they
    deliver and host applications for clients. While there have been early
    signs of the emergence of this market, the "gold rush" will take
    effect as these middle layer organizations try to ensure they maximize
    their value and remain relevant to their customers, by embracing the

Introducing RightScale Compute in 2013
 To better educate current and
prospective customers on best practices in cloud adoption and
management, RightScale is hosting RightScale Compute 2013, the only
conference that brings together stories from real cloud users and
leading cloud providers. RightScale Compute will be held on April
23-26 at Mission Bay Conference Center in San Francisco. For more
information and to attend RightScale Compute, please visit
About RightScale
  RightScale(R) Inc., cloud management enables
organizations to easily deploy and manage business-critical
applications across public, private, and hybrid clouds. RightScale
provides efficient configuration, monitoring, automation, and
governance of cloud computing infrastructure and applications.
RightScale supports 15 public and private clouds, which include AWS,
Rackspace Open Cloud, Windows Azure, Google Compute Engine, HP,
SoftLayer, Logicworks, IDCF and Datapipe as well as private clouds
based on OpenStack and CloudStack. Since 2006, millions of servers
have been launched with the RightScale solution by leading
enterprises including the Associated Press, CBS Interactive,
Intercontinental Hotels Group, PBS, and Zynga. 
RightScale is a registered trademark of RightScale, Inc. All other
trademarks are property of their respective owners. Other product or
company names mentioned may be trademarks or trade names of their
respective companies. 
PR Contact:
Stephanie Sibal
Borders+Gratehouse for RightScale
415-963-4174 ext. 28 
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