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Global solidifies Canadian broadcast leadership in PGA TOUR golf through 2018


Global solidifies Canadian broadcast leadership in PGA TOUR golf through 2018

Global to air weekend coverage of 26 PGA TOUR events annually through the 2018 season

Global to carry weekend coverage of The Presidents Cup in 2015 and 2017

Shaw Business becomes premier sponsor of RBC Canadian Open

Global to provide coverage of PGA TOUR Canada events

CALGARY, ALBERTA -- (Marketwire) -- 02/11/13 -- Shaw Communications Inc. (TSX:SJR.B)(NYSE:SJR) today announced several deals that will make Global the broadcast home of golf for Canadian golf fans, securing 26 weekends of PGA TOUR broadcasts through 2018 and the rights to broadcast weekend coverage of Presidents Cup play in 2015 and 2017.

"These new agreements make Global the home of the most comprehensive golf coverage on Canadian television," said Paul Robertson, President, Shaw Media. "We're thrilled to bring viewers this generation of golf's best players competing for the top prizes and titles."

Global will broadcast some of the best tournaments on the PGA TOUR schedule, including THE PLAYERS Championship, the Memorial Tournament presented by Nationwide Insurance, the RBC Canadian Open and the four FedExCup playoff events, concluding with the TOUR Championship, the final event in the race for the $10 million winner of the FedExCup. This week's PGA TOUR stop at the Northern Trust Open will air live on Global in HD across Canada starting at 3 p.m. EST on Saturday, February 16 and 3 p.m. on Sunday, February 17.

In addition, Global's broadcast of international golf competition will get a significant boost with weekend coverage of the 2015 and 2017 Presidents Cup; a biennial international match-play event featuring the world's best non-European players competing against top-ranked players from the United States.

"We are delighted to enter into this partnership with Shaw Communications," said PGA TOUR Commissioner Tim Finchem. "Canadian golf fans have always demonstrated a strong appetite for PGA TOUR golf and this partnership allows those fans to enjoy our product on a consistent platform for the next five years. The PGA TOUR is committed to golf in Canada and we are delighted to have Shaw as our partner."

As part of its broadcast schedule, Global will also air a weekly 30-minute program capturing highlights and player interviews from PGA TOUR Canada events across the country. The program, produced by PGA TOUR Entertainment, will air on Sundays and lead into Global's final round PGA TOUR event broadcasts.

RBC Canadian Open

Shaw, the PGA TOUR and Golf Canada also announced that Shaw Business will become a Premier sponsor of the RBC Canadian Open through 2017. That deal includes Global producing and airing a special 60-minute pre-game show ahead of weekend coverage, featuring exclusive player interviews and highlights to ensure golf fans won't miss any of the action.

"The RBC Canadian Open provides an ideal platform with significant opportunities to enhance awareness of Shaw Business as a solid business-to-business brand across Canada," said Peter Bissonnette, President, Shaw Communications Inc. "Being a premier sponsor of Canada's national open championship is a perfect fit for us, appealing to business customers from Bay Street to Main Street."

Shaw Business owns one of the largest fibre-optic networks in North America. Every day, nearly two million residential and business customers rely on Shaw's 625,000 km of fibre to deliver them phone, Internet, HDTV and data content.

"On behalf of Golf Canada, RBC and everyone involved with the RBC Canadian Open, we are thrilled to have Shaw Business align their brand with Canada's National Open Championship," said Scott Simmons, CEO of Golf Canada. "Together with Global TV and the PGA TOUR, we look forward to working in partnership over the next five years to elevate the profile of the RBC Canadian Open to millions of Canadian golf fans from coast to coast."

Golf on Global

Golf fans in Canada can catch all the action by tuning in to Global (check local listings). Visit www.GlobalTV.com/pgatour for the complete 2013 PGA TOUR Golf on Global schedule.


 
Notable PGA TOUR events on Global include:                                  
Arnold Palmer Invitational presented by MasterCard - March 23-24, 2013      
the Memorial Tournament presented by Nationwide Insurance - June 1-2, 2013  
RBC Canadian Open - July 27-28, 2013                                        
The Barclays(i) - August 24-25, 2013                                        
Deutsche Bank Championship(i) - September 1-2, 2013                         
BMW Championship(i) - September 14-15, 2013                                 
TOUR Championship presented by Coca-Cola(i) - September 21-22, 2013         
(i)FedExCup Playoff event                                                   
                                                                            
Major championship and elite field events on Global:                        
World Golf Championships Accenture Match Play Championship - February 22-24,
2013                                                                        
The Masters - April 11-14, 2013                                             
THE PLAYERS Championship - May 11-12, 2013                                  
World Golf Championships Bridgestone Invitational - August 3-4, 2013        
 

 
International team competition on Global:                                   
Presidents Cup, 2015, 2017                                                  

About Shaw Communications Inc.

Shaw Communications Inc. is a diversified communications and media company, providing consumers with broadband cable television, High-Speed Internet, Home Phone, telecommunications services (through Shaw Business), satellite direct-to-home services (through Shaw Direct) and engaging programming content (through Shaw Media). Shaw serves 3.3 million customers, through a reliable and extensive fibre network. Shaw Media operates one of the largest conventional television networks in Canada, Global Television, and 18 specialty networks including HGTV Canada, Food Network Canada, History and Showcase.

Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX - SJR.B, NYSE - SJR). For more information about Shaw, please visit www.shaw.ca.

About PGA TOUR

The PGA TOUR is the world's premier membership organization for touring professional golfers, co-sanctioning more than 100 tournaments on the PGA TOUR, Champions Tour, Web.com Tour, PGA TOUR Latinoamerica and PGA TOUR Canada.

The PGA TOUR's mission is to entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back, generate significant charitable and economic impact in the communities in which it plays, and provide financial opportunities for TOUR players.

Worldwide, PGA TOUR tournaments are broadcast to nearly 945 million households in 225 countries and territories in 32 languages. Virtually all tournaments are organized as non-profit organizations in order to maximize charitable giving. In 2012, tournaments across all Tours generated more than $122 million for local charitable organizations, bringing the TOUR's all-time total of charitable contributions to more than $1.8 billion.

The PGA TOUR's web site is PGATOUR.com, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, FL.

About the 2013 RBC Canadian Open presented by Shaw Business

Part of the FedExCup, stars of the PGA TOUR will compete for $5.2 million (US) at the RBC Canadian Open, July 22-28, 2013 at Glen Abbey Golf Club in Oakville, Ont. Conducted by Golf Canada for more than a century, the RBC Canadian Open provides an opportunity for Canada's top talents to compete against the world's best golfers while also leaving a significant impact in the event's host community. Established in 1904, Canada's national open golf championship is the third-oldest national open golf championship worldwide next to the British Open and the U.S. Open. The RBC Canadian Open is proudly sponsored by RBC, Shaw Business, BMW Group Canada, C.F.F Stainless Steels, Molson Canadian 67, TaylorMade adidas Golf, The Glenlivet, PepsiCo, The Globe and Mail and Reader's Digest. . For tickets or tournament information, please visit www.rbccanadianopen.com or call 1-800-571-6736.

Golf Canada - Love the Game. Grow the Game.

Golf Canada is the National Sports Organization and governing body for golf in Canada representing more than 340,000 golfers at nearly 1,500 member clubs across the country. A proud member of the Canadian Olympic Committee, Golf Canada's mission is to grow participation, excellence and passion in the sport while upholding the integrity and traditions of the game. By investing in the growth of the sport and introducing more participants of all ages to the game, our goal is to be relevant to and respected by all Canadian golf enthusiasts from coast to coast. For more information about what Golf Canada is doing to support golf in your community, visit www.golfcanada.ca.

About PGA TOUR Canada

PGA TOUR Canada is a series of $150,000 events to be played across Canada this summer. The leading five money winners at the end of the season will earn highly placed status on the Web.com Tour in 2014. PGA TOUR Canada's mission is to deliver a PGA TOUR experience for members, fans, volunteers and our partners in order to develop the future stars of professional golf & enrich the communities we visit. Contacts: Kara Bussey, Media Relations Shaw Communications Inc. (403) 750-7453 kara.bussey@sjrb.ca www.shaw.ca

Nelson Silverio Director, PGA TOUR Communications (904) 273-3528 nelsonsilverio@pgatourhq.com

Dan Pino, Director, Corporate Communications Golf Canada (800) 263-0009 x406 dpino@golfcanada.ca

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