SAS a Leader in 2013 BI and Analytics Platforms Magic Quadrant

  SAS a Leader in 2013 BI and Analytics Platforms Magic Quadrant

Business Wire

CARY, N.C. -- February 8, 2013

SAS, the industry’s foremost analytics provider, is in the Leaders quadrant in
Gartner Inc.’s latest “Magic Quadrant for BI and Analytics Platforms.”

“For us, this Gartner recognition affirms SAS’ direction over recent years:
developing cross-functional and industry-specific analytics applications,
investing in fast, in-memory computing innovation, supporting analytics
education, and contributing to the technology and analytics communities,” said
Jim Davis, SAS Senior Vice President and Chief Marketing Officer.

“When we call ourselves ‘the leader in business analytics’ it’s about more
than our market share or the ubiquity of our product. It’s a statement of
responsibility and how we serve our constituents,” Davis said.

Gartner defines leaders in business intelligence (BI) and analytics as:

“…vendors that are strong in the breadth and depth of their BI platform
capabilities, and can deliver on enterprisewide implementations that support a
broad BI strategy. Leaders articulate a business proposition that resonates
with buyers, supported by the viability and operational capability to deliver
on a global basis. Small vendors, which may lack strong scores for geographic
or vertical strategy, or breadth of capabilities in the offering (product)
criterion, are still Leaders due to the strength of their market understanding
and marketing strategy. The evidence that they are market leaders comes from
the fact that most of the market is trying to imitate the simplicity of their
architecture and the ease of use that it provides.”

BI and Analytics crossroads

Business intelligence and analytics were once independent product sets. BI
largely provided query and reporting functions, while advanced analytics
addressed higher-order challenges, such as predicting outcomes or optimizing
results. BI tools were within the grasp of most business professionals, but
analytics were the province of statistical experts.

As today’s businesses seek solutions that merge the power of analytics with
BI’s ease of use, SAS sits squarely at that crossroads. The best example,
SAS^® Visual Analytics, pulls together analytics, reporting and visualization
in one simple-to-use product.

“SAS Visual Analytics has the capability to provide XL Group decision makers
with fast, self-service exploration of vast amounts of data,” said Kimberly
Holmes, Head of Strategic Analytics for XL Group (NYSE: XL). “It’s a great
leap forward when we can use powerful visualization to reveal business

About the Magic Quadrant

Gartner does not endorse any vendor, product or service depicted in its
research publications, and does not advise technology users to select only
those vendors with the highest ratings. Gartner research publications consist
of the opinions of Gartner's research organization and should not be construed
as statements of fact. Gartner disclaims all warranties, expressed or implied,
with respect to this research, including any warranties of merchantability or
fitness for a particular purpose.

About SAS

SAS is the leader in business analytics software and services, and the largest
independent vendor in the business intelligence market. Through innovative
solutions, SAS helps customers at more than 60,000 sites improve performance
and deliver value by making better decisions faster. Since 1976 SAS has been
giving customers around the world THE POWER TO KNOW^®.

SAS and all other SAS Institute Inc. product or service names are registered
trademarks or trademarks of SAS Institute Inc. in the USA and other countries.
® indicates USA registration. Other brand and product names are trademarks of
their respective companies. Copyright © 2013 SAS Institute Inc. All rights


Steve Polilli, 919-531-2979
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