Equifax Expands Industry-Leading Automotive Services Finance Team with
Addition of David Foerster, Paul Gessler and Edie Hirtenstein
ATLANTA, Feb. 8, 2013
ATLANTA, Feb. 8, 2013 /PRNewswire/ -- Equifax announced the addition of David
Foerster, General Manager, Automotive Services, Paul Gessler, Automotive
Subject Matter Expert and Edie Hirtenstein, Senior Director, Product
Management to lead its Automotive Services division servicing dealers, lenders
and industry service providers.
(Logo: http://photos.prnewswire.com/prnh/20060224/CLF037LOGO )
Foerster brings more than 20 years of experience in executive level sales,
operations, business development and marketing to his new position at Equifax.
As General Manager of Automotive Services, Foerster will collaborate with all
units serving the auto industry to establish its presence within the
automotive community. Prior to Equifax, he served as Vice President of Sales
and Operations for Automatic Data Processing (ADP), where he increased the
company's revenue by $10 million from 2006-2011 while maintaining a client
retention rate of 98 percent. His comprehensive business growth initiatives
led to the integration of the companies' first sales automation tool,
Salesforce.com, improving unit sales and streamlined reporting.
Gessler joins Equifax as the division's Subject Matter Expert, leveraging more
than 20 years of proven industry sales and consulting experience. Formerly
with CSC, a global leader in technology enabled business solutions and
services, Gessler spent two decades working directly with OEMs, dealers and
parts suppliers to deliver value to customers, establish deep relationships
with the largest automotive stakeholders and become knowledgeable within every
division of the automotive community. At Equifax, he will oversee new business
and partnership development as well as its go-to-market implementation.
With more than two decades of product management and product marketing
experience, Hirtenstein most recently served as Director, Data Services and
Business Development, for instaVIN, a company providing vehicle history
reports to the automotive industry. While at instaVIN, she managed the launch
of its e-commerce service, established data acquisition relationships with
numerous companies and government entities and created or assisted with
development of business proposals and managed the relationship with affiliates
such as online automotive retailers CycleTrader.com, ClassicCars.com and
Copart, and DecodeThis. Previously she worked as Senior Product Manager for
"As the automotive industry continues its trajectory of sustained growth,
Equifax's role as a leader in this space is critically important," said Joy
Wilder Morgan, Senior Vice President of Equifax Financial Services Group. "We
are excited about the addition of Edie, David and Paul to our team, given
their expertise in every area within the auto ecosystem. With their
leadership, Equifax will accelerate our ability to provide the auto community
with tools, solutions, and insights beyond the traditional credit score."
About Equifax, Inc.
Equifax is a global leader in consumer and commercial information solutions,
providing businesses of all sizes and consumers with information they can
trust. We organize and assimilate data on more than 500 million consumers and
81 million businesses worldwide, and use advanced analytics and proprietary
technology to create and deliver customized insights that enrich both the
performance of businesses and the lives of consumers.
Headquartered in Atlanta, Equifax operates or has investments in 18 countries
and is a member of Standard & Poor's (S&P) 500® Index. Its common stock is
traded on the New York Stock Exchange (NYSE) under the symbol EFX. For more
information, please visit www.equifax.com.
Contact: Demitra Wilson, +1-404-885-8907, firstname.lastname@example.org, or Tim
Klein, +1-404-885-8555, email@example.com
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