CORRECTING and REPLACING Protective Declares Quarterly Dividend

  CORRECTING and REPLACING Protective Declares Quarterly Dividend

CORRECTION...by Protective Life Corporation

Business Wire

BIRMINGHAM, Ala. -- February 7, 2013

First graph, second sentence of release (dated Feb. 6, 2013) should read: The
Corporation’s Board of Directors declared the quarterly dividend to be paid
March 4,2013 to share owners of record at the close of business on February
19,2013 (sted February 15,2013).

The corrected release reads:

                    PROTECTIVE DECLARES QUARTERLY DIVIDEND

The Board of Directors of Protective Life Corporation (NYSE:PL) declared a
quarterly dividend of$0.18 per share. The Corporation’s Board of Directors
declared the quarterly dividend to be paid March 4,2013 to share owners of
record at the close of business on February 19,2013.

ABOUT PROTECTIVE LIFE CORPORATION

Protective Life Corporation provides financial services through the
production, distribution and administration of insurance and investment
products throughout the U.S. It has annual revenues of approximately $3.6
billion and as of December31, 2011 had assets of approximately $52.9 billion.

Contact:

Protective Life Corporation
Eva Robertson, 205-268-3912
Vice President, Investor Relations
 
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