NATIONAL Public Relations gets even "healthier"

MONTREAL, Feb. 7, 2013 /CNW Telbec/ - Serge Paquette, managing partner of 
NATIONAL Public Relations' Montreal office, is pleased to announce the 
appointment of Christian Marcoux as vice-president, healthcare, to head the 
Healthcare Communications practice. 
"Mr. Marcoux's career began at NATIONAL nearly 15 years ago. He has since 
taken on increasingly senior roles in the biopharmaceutical industry, at the 
local and global levels. He has solid experience in managing large 
multidisciplinary communications teams, and his background is rich and varied, 
ranging from financial communications to public relations, internal 
communications and studio productions," said Mr. Paquette. "I'm convinced his 
arrival will not only benefit our clients with his sound counsel but it will 
also enhance our internal cross-office network." 
Most recently, Mr. Marcoux was associate vice-president, Global Internal 
Communications and Studio Productions, at Sanofi's headquarters in Paris. In 
this role, he supported key corporate functions with the deployment of global 
communications campaigns. He also played a decisive role in overseeing 
communications activities associated with major corporate integration efforts. 
Prior to Sanofi, he worked at Pfizer, Merck and Procyon Biopharma. 
"My goal is that one day, people will see healthcare as an investment and not 
a commodity," said Mr. Marcoux. "I'm looking forward to helping people better 
understand the valuable role the healthcare industry plays in our society and 
the many great contributions it makes to our quality of life." 
The work done by Mr. Marcoux and his team has received numerous industry 
honours, including the European Excellence Award in M&A communications for the 
integration of Genzyme within the Sanofi Group, which he spearheaded. 
Mr. Marcoux holds a master's degree in organizational communications and a BA 
in English literature from the University of Montreal. 
About NATIONAL Public Relations 
NATIONAL Public Relations is the largest public relations consultancy in 
Canada with offices in Victoria, Vancouver, Calgary, Toronto, Ottawa, 
Montreal, Quebec City, Saint John, Halifax, St.John's, New York and London. 
The Firm serves leading corporate, government and institutional clients and 
offers the full range of communications services, including corporate 
communications, investor relations, public affairs, employee engagement, 
public consultation and participation, marketing, technology and healthcare 
communications, as well as digital communications. It provides medical 
communications, public relations and clinical trial support services to a wide 
section of the leading pharmaceutical and medical devices companies 
internationally under the name AXON Communications. NATIONAL is a subsidiary 
of RES PUBLICA Consulting Group. At the international level, the Firm is 
affiliated with Burson-Marsteller, part of WPP Group, the largest 
communications company in the world. 
Roch Landriault 514-843-2345 
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