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Today's Analysis on Whole Food Market and Kroger: Improving Economy a Boon



  Today's Analysis on Whole Food Market and Kroger: Improving Economy a Boon

  PR Newswire

  LONDON, February 7, 2013

LONDON, February 7, 2013 /PRNewswire/ --

Back in 2011, grocery stores were struggling due to rising food costs and weak
economic environment. Also, increasing competition from big box retailers and
dollar stores was hurting grocery stores. However, the improving U.S. economy,
including an improvement in labor market and consumer confidence, suggests
that the challenging period for grocery stores is now over. For companies such
as Whole Food Market Inc. (NASDAQ: WFM) and Kroger Co. (NYSE: KR), the
improved economic outlook augurs well. StockCall posted technical analysis on
Whole Food Market and Kroger and these can be accessed for free upon
registering at http://www.stockcall.com/technicalanalysis  

Improving Labor Market and Consumer Confidence  

Data released in the past few months has shown that the U.S. economy continues
to see an improvement. The only negative news on the economic front in recent
months has been a surprise contraction in fourth quarter GDP. Apart from the
fourth quarter GDP numbers, economic data has generally been solid.

The most encouraging thing has been the improvement in the labor market. The
unemployment rate is now below 8%. Last week, figures released by the Labor
Department showed that the U.S. economy added 157,000 jobs in January. Initial
jobless claims have also fallen in recent weeks. Improving labor market has
also boosted consumer confidence. Last Friday, a report showed that the
Thomson Reuters/University of Michigan final index of U.S. consumer sentiment
climbed to 73.8 in January.

Increasing Competition

The grocery stores industry has also been seeing increasing competition from
specialty grocery stores, big box retailers and dollar stores. As a result,
conventional grocery stores have been looking at ways to improve the shopping
experience for customers. The outcome has been good for grocery stores as
highlighted by Kroger's strong third quarter results and outlook released back
in November. Sign up today and read the full analysis on Kroger at
http://www.StockCall.com/KR020713.pdf

Kroger CEO David B. Dillon said back in November that the company's proven
Customer 1 ^st Strategy continues to boost customer loyalty, identical
supermarket sales and market share.

Kroger's Strong Q3 Results

In November last year, Kroger reported record financial results for the third
quarter ended November 3, 2012. Excluding fuel, the company's identical
supermarket sales growth, a key measure for grocery stores, rose 3.2%. In
fact, the company achieved its 36 ^th straight consecutive quarter of positive
identical supermarket sales.

Including fuel, Kroger's total sales for the third quarter rose 5.9% to $21.8
billion. Total sales, excluding fuel, rose 3.7% in the quarter. Net earnings
for the quarter were $316.5 million, or $0.60 per share.

CEO Dillon noted that the third quarter illustrates that the strength of the
company's core business positions it to accelerate earnings per share growth.

Kroger also raised its full-year earnings outlook in November and now expects
earnings to be between $2.44 per share and $2.46 per share.

Specialty Grocers Also Seeing Growth

Specialty grocers have been seeing significant growth in recent years as
highlighted by Whole Foods' fourth quarter results reported in November last
year. In the quarter ended September 30, 2012, Whole Foods posted a 24%
increase in sales. Comparable-store sales for the quarter rose an impressive
8.5%, while identical store sales for the quarter rose 8.3%. John Mackey, CEO
of Whole Foods, expects healthy comparable store sales growth and continuing
margin improvement in fiscal 2013. Register with us and access the free
reports on Whole Foods at http://www.StockCall.com/WFM020713.pdf

About StockCall.com

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and comprehensive research and opinions on stocks making the headlines. Sign
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Contact: William T. Knight, Email: info@stockcall.com, Contact Number:
+1-646-396-9857 (9:00 am EST - 01:30 pm EST)
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