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Hasbro Announces Executive Management Appointments



  Hasbro Announces Executive Management Appointments

   Company Appoints David Hargreaves as EVP Corporate Strategy and Business
            Development & Wiebe Tinga to Chief Commercial Officer

Business Wire

PAWTUCKET, R.I. -- February 6, 2013

Hasbro, Inc. (NASDAQ: HAS) today announced executive appointments that
recognize outstanding leadership and assign new responsibilities as part of
Hasbro’s commitment to realizing the full global potential of its brands.

David Hargreaves, 30-year veteran of Hasbro, appointed Executive Vice
President Corporate Strategy a ...

David Hargreaves, 30-year veteran of Hasbro, appointed Executive Vice
President Corporate Strategy and Business Development (Photo: Business Wire)

David Hargreaves, 60, a 30-year veteran of Hasbro and most recently its Chief
Operating Officer, will assume the newly created position of Executive Vice
President Corporate Strategy and Business Development. In this role,
Hargreaves will focus on building Hasbro’s new business pipeline, identifying
opportunities for long-term growth, and fostering relationships with current
and new partners. Hargreaves will continue to serve on Hasbro’s Senior
Management Team as he has since 2001, when he held the role of Hasbro’s Chief
Financial Officer.

“David’s high regard within the toy, game and entertainment industries, his
proven financial acumen, and widespread business relationships ideally
position him to spearhead our new Corporate Strategy function,” said Brian
Goldner, Hasbro's President and Chief Executive Officer. “David will also look
to identify new business opportunities and help ensure Hasbro continues to
grow profitably against the backdrop of a rapidly changing global business
environment.”

Effective immediately, Wiebe Tinga, 52, a 25-year veteran of Hasbro, will
become Chief Commercial Officer, with responsibility for all of Hasbro’s
global operating markets. Tinga will report directly to Brian Goldner, and
will be responsible for the leadership of all commercial activities in North
America, Europe, Latin America, and Asia Pacific. Prior to this appointment,
Tinga was President of North America.

"Wiebe is a proven business leader and ideally suited to drive long-term
growth across our brands and our partners’ brands globally,” said Goldner.
“Having successfully worked in each of our territories during his long career
with Hasbro, Wiebe’s breadth of experience will be a tremendous asset as we
continue to expand our reach in both mature and emerging markets worldwide.”

About Hasbro

Hasbro, Inc. (NASDAQ: HAS) is a branded play company dedicated to fulfilling
the fundamental need for play for children and families through creative
expression of the Company’s world class brand portfolio, including
TRANSFORMERS, MONOPOLY, PLAY-DOH, MY LITTLE PONY, MAGIC: THE GATHERING, NERF,
LITTLEST PET SHOP and G.I. JOE. From toys and games, to television
programming, motion pictures, digital gaming and a comprehensive licensing
program, Hasbro strives to delight its global customers with innovative play
and entertainment experiences, in a variety of forms and formats, anytime and
anywhere. The Company's Hasbro Studios develops and produces television
programming for more than 170 markets around the world, and for the U.S. on
The Hub TV Network, part of a multi-platform joint venture between Hasbro and
Discovery Communications (NASDAQ: DISCA, DISCB, DISCK). Through the company's
deep commitment to corporate social responsibility, including philanthropy,
Hasbro is helping to build a safe and sustainable world for future generations
and to positively impact the lives of millions of children and families every
year. It has been recognized for its efforts by being named one of the
"World's Most Ethical Companies" and is ranked as one of Corporate
Responsibility Magazine's "100 Best Corporate Citizens." Learn more at
www.hasbro.com.

© 2013 Hasbro, Inc. All Rights Reserved.

HAS-PR

Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20130206006266/en/

Multimedia
Available:http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50555728&lang=en

Contact:

Hasbro, Inc.
Investor Relations
Debbie Hancock, 401-727-5401
or
News Media
Wayne S. Charness, 401-727-5983
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