Puffs® Makes a Difference, One Kiss at a Time!

  Puffs® Makes a Difference, One Kiss at a Time!

  Puffs to Donate $100,000 to Dress for Success through new Kisses Campaign

Business Wire

CINCINNATI -- February 6, 2013

Puffs tissues is joining forces once again with Dress for Success to help
boost the confidence of women across America through their new Kisses
campaign. Just in time for Valentine’s Day, Puffs fans can log on to the
brand’s Facebook page and send a virtual smooch, along with a fun note, to
their loved ones near and far. For every Kiss sent, the tissue brand will
donate $1 to Dress for Success, helping to promote the economic independence
of women entering and re-entering the workforce everywhere.

Tia Mowry sends a ‘kiss’ during the Puffs Tissues ‘Kisses’ Event on Tuesday,
February 5, 2013 at Blu ...

Tia Mowry sends a ‘kiss’ during the Puffs Tissues ‘Kisses’ Event on Tuesday,
February 5, 2013 at Blushington Salon in Los Angeles, California. (Photo:
Business Wire)

To help spread the love and kickoff the campaign, Puffs tissues and
spokesperson Tia Mowry, star of Style Network’s Tia & Tamera, were on hand at
local Los Angeles salon, Blushington, for an evening filled with smooches and
pampering. Tia, along with clients from Dress for Success’ Los Angeles
location, received beauty makeovers and learned how to revitalize their look
in just a few short steps. During the evening, Tia gave out the inaugural Kiss
and shared how women everywhere could put their best face forward.

“Confidence will always be the key to true beauty and surrounding yourself
with a support system that encourages and loves you is an absolute must,” said
Tia Mowry. “Dress for Success is an organization that truly embodies this
belief and I am proud to put my Puffs Kiss towards a good cause!”

Throughout the program, Puffs and Dress for Success will be taking their love
fest on the road, hosting local pampering events for women in Cincinnati and

“Puffs believes that every woman should look in the mirror and feel confident
– and then pay it forward!” said Laura Dressman, Puffs communications manager.
“With the Puffs Kisses program, fans everywhere can share the love throughout
February and kiss for a good cause.”

Puffs tissues have always been what people reach for when suffering from cold
and allergy symptoms, but Puffs are designed with your entire face in mind.
They have air-fluffed pillows for 40% more cushiony thickness vs. the leading
regular brand. Whether caring for a cold, applying makeup, or making subtle
touch-ups, Puffs looks to tackle all of the things your face has to face
throughout the day.

“The foundation of Dress for Success was built on the idea of people helping
other people and Puffs Kisses are a fun, easy way for everyone to help spread
affirmation, admiration and affection throughout the world,” said Joi Gordon,
CEO of Dress for Success Worldwide. “A kiss from a loved one always means so
much, but Puffs Kisses, in the name of helping a woman get ahead in life, mean
so much more!"

To find out when Puffs will be hosting an event near you, or to share your own
Kiss, visit www.Facebook.com/Puffs or follow Puffs on Twitter at

About Puffs

Puffs tissues are designed for everything your face has to face. Whether
you’re caring for a cold, touching up makeup, or gently smoothing
imperfections, we’re committed to one thing – a facial tissue that helps you
put your best face forward. Puffs Plus with Lotion has moisturizing lotion
with shea butter, aloe and Vitamin E to sooth sore noses. Puffs Ultra Soft &
Strong to hold up to your strongest sneezes or softest beauty touch-ups. Puffs
Plus with the Scent of Vicks® has a touch of mom in every tissue for that
extra comforting when you need it most. For more information on Puffs, visit

About Dress for Success

Dress for Success is an international not-for-profit organization that
promotes the economic independence of disadvantaged women by providing
professional attire, a network of support and the career development tools to
help women thrive in work and in life. Since starting operations in 1997,
Dress for Success has expanded to more than 120 cities in 13 countries. To
date, Dress for Success has helped more than 650,000 women work towards
self-sufficiency. Visit www.dressforsuccess.org to learn more.

Photos/Multimedia Gallery Available:



P&G Media Contacts:
Procter & Gamble
Laura Dressman, +1-513-634-7363
MSL Group
Heather Tremblay, +1-310-461-0383
Dress for Success Worldwide
Katie Murphy – +1-646-233-4954
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