KXEN Appoints Brainpad as a Distributor in Japan

  KXEN Appoints Brainpad as a Distributor in Japan

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Business Wire

SAN FRANCISCO -- February 6, 2013

KXEN, the leading provider of predictive analytics for business users, today
announced it has appointed Brainpad Co., Ltd. as a distributor for the
Japanese market.

Under the agreement, Brainpad will distribute KXEN’s InfiniteInsight®
predictive analytics suite. Brainpad will leverage its analytics expertise,
sales force, consulting, technical capabilities and breadth of customer
relationships to support KXEN across the country.

“We already have a great customer base in Japan and we are excited to expand
our presence and better support our customers by working even more closely
with Brainpad,” said John Ball, CEO of KXEN. “Brainpad has a long history of
delivering world-class predictive analytics solutions and has been
instrumental in the successful implementation of KXEN at leading Japanese
brands like POLA, MonotaRO, PocketCard, EPOS Card and Tokyu Corporation.”

Commenting on the appointment, Seinosuke Sato, co-founder and board of
director of Brainpad said, “KXEN is an established leader in predictive
analytics and data mining. The Japanese analytics market needs innovative and
disruptive technology from thought leaders such as KXEN. We are experts at
delivering customer insight with big data and KXEN is the perfect addition to
our solution portfolio.”

Supporting Resources

For more information on KXEN and InfiniteInsight^®, please visit:

  *Website: http://www.kxen.com
  *Blog: http://www.kxen.com/blog
  *Facebook: www.facebook.com/infiniteinsight
  *Twitter: http://www.twitter.com/kxen
  *LinkedIn: www.linkedin.com/company/kxen
  *YouTube: www.youtube.com/kxen

About KXEN

KXEN is revolutionizing the way companies use predictive analytics to make
better decisions on petabytes of big data. Based on patented innovations, the
company's flagship product, InfiniteInsight^® and its pure cloud-based
platform, Cloud Prediction™, deliver orders of magnitude improvements in speed
and agility to optimize every step in the customer lifecycle – including
acquisition, cross-sell, up-sell, retention and next best activity. Proven
with over 500 deployments at companies such as AAA, Allegro, Bank of America,
Barclays, Belgacom, CBS Interactive, ING Direct, Lowe’s, Meredith Corporation,
Mobilink, Overstock.com, PT XL Axiata, RealNetworks, Rhapsody, Rockwell,
Rogers, Sears, Shutterfly, Stage Stores, U.S. Cellular and Vodafone, KXEN
solutions deliver predictive power and infinite insight. KXEN is headquartered
in San Francisco, California with field offices in the U.S., Paris and London.

About Brainpad

BrainPad is a data analytics partner to pursue enterprises’ business growth &
innovation. In addition to data analytics services, BrainPad provides system
integration services to automate analytics and advertisement technology
services. BrainPad’s current clients exceeds 100 companies, such as SMBC Nikko
Securities, Japan Airlines, Cecile. BrainPad is headquartered in Tokyo Japan,
and listed in Tokyo Stock Exchange Mothers (code:3655) .


KXEN, Inc.
Andrew Savitz, 415-904-4168
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