Southwest Airlines Announces Organizational Leadership Changes

        Southwest Airlines Announces Organizational Leadership Changes

PR Newswire

DALLAS, Feb. 6, 2013

DALLAS, Feb. 6, 2013 /PRNewswire/ -- Southwest Airlines (NYSE:LUV) today
announced several executive changes as part of an overall effort to better
streamline the Company's organizational structure.

Dave Ridley has taken on a new role as Senior Vice President Business
Development. In this position, Ridley will focus on assignments that aid the
development of our future business strategy and direction; evaluation of
Southwest's current business performance; and special assignments.

With the change in Ridley's responsibilities, Kevin Krone, currently Vice
President Marketing, Sales, and Distribution, will be promoted to Vice
President and Chief Marketing Officer.

Katherine Findlay, Managing Director Internal Audit, has been promoted to Vice
President Internal Audit, and Elizabeth Bryant, Managing Director Training,
has been promoted to Vice President Training. These are not additional
positions at the company; both promotions are in recognition of the job
performances of these two Southwest Airlines Leaders.

"I congratulate Kevin, Katherine, and Elizabeth on their well-earned
promotions. The direction and Leadership they have brought their Teams has
been phenomenal, and I am proud to help recognize their accomplishments," said
Gary Kelly, Chairman, President, and CEO of Southwest Airlines. "I also am
confident in the value Dave will bring in his new role, which I feel is
crucial given our current dynamic environment and countless opportunities.
Dave is most definitely the right person for the job."

Go to swamedia.com to access photos and bios for these Leaders.

www.southwest.com

SOURCE Southwest Airlines

Website: http://www.southwest.com
Contact: Public Relations, +1-214-792-4847