Nissan LEAF Drops Major New Beats With Bose Energy Efficient Series Sound System

  Nissan LEAF Drops Major New Beats With Bose Energy Efficient Series Sound

PR Newswire

FRANKLIN, Tenn., Feb. 6, 2013

FRANKLIN, Tenn., Feb. 6, 2013 /PRNewswire/ --The all-electric Nissan LEAF may
be known for being quiet on the outside, but now it's boomin' on the inside
with the first custom-designed Bose® Energy Efficient Series sound system
available on the 2013 model that goes on sale this month.

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The Bose system in the LEAF delivers powerful, high-quality audio, but with a
significantly smaller and lighter footprint than conventional systems and at
about half the electrical current.

"Early adopters of electric vehicles were thrilled to have a zero-emissions
vehicle and now that we're expanding the market and it matures, many customers
are asking for more amenities in their EV," said Brendan Jones, Nissan
director of EV marketing. "We wanted to be able to give them a premium sound
system and be conscientious about the amount of energy required to do so."

Nissan, which now assembles the LEAF, its battery and its electric motor all
in Tennessee, introduced an expanded range of trim levels for the 2013 LEAF.
The Bose system is available as part of the premium package on SV and SL

"The Bose Energy Efficient Series sound system delivers on all its promise for
LEAF owners. It's remarkably efficient—without conceding on great musical
performance," said Brandon Westley, president of the Bose Automotive Systems
Division. "This system also demonstrates the unmatched advancements we've
achieved in producing highly efficient audio technology in vehicles."

To meet the energy efficient design goals for the LEAF, Nissan engineers
focused on using every available watt of power effectively throughout the
vehicle, including the sound system. Bose expertise in power-efficient
technology led to the development of smaller and lighter speakers and
amplifiers that perform at a high level without compromising the LEAF's power,
weight or interior space.

Bose engineers also delivered on Nissan's goal to incorporate a powerful bass
unit compact enough to be mounted into the small space in the LEAF's rear
cargo area. Bose implemented a 4.5-inch Nd® Richbass® woofer in a 6.2-liter
custom-engineered Acoustic Waveguide bassbox. The bassbox uses patented
technology applied from Bose® Wave® home entertainment products to deliver
rich, low-frequency performance from a very small enclosure.

For mid-high-frequency performance, the Bose Energy Efficient Series sound
system includes six lightweight speakers strategically placed and acoustically
tuned to reproduce music accurately, with more of the detail found in a live
performance. There are two one-inch neodymium tweeters, one in each A-pillar;
two 6.5-inch wide-range neodymium speakers, one in each front door; and two
5.25-inch wide-range neodymium speakers, one in each rear door.

And at the heart of the sound system, a Bose energy-efficient amplifier
operates on much less power and runs cooler than conventional offerings. The
amplifier is also smaller and lighter because it doesn't require as many large
metal cooling fins to dissipate heat.

U.S. pricing for the new 2013 Nissan LEAF will start at an MSRP of $28,800 for
the newly-added S grade, making it the lowest priced five-passenger electric
vehicle sold in the United States. Depending on location, some consumers may
purchase the vehicle for as low as $18,800 with qualifying federal and state
tax credits, putting the LEAF on par with gas-powered vehicles of its size.
Nissan will also continue its lease offer for the 2013 LEAF, allowing
consumers to lease the electric vehicle for as low as $199 per month for 36
months, which includes tax credits and destination charges.

Additions to the 2013 LEAF include: 17-inch alloy wheels and leather appointed
interior on SL models, available Around View® Monitor and 7-speaker Bose®
energy efficient audio system and a 6.6 kW onboard charger that significantly
reduces 220V charging times and is standard on SV and SL models.

Bose began collaborating with Nissan Motor Company nearly 25 years ago, and
the LEAF joins an extensive lineup of Nissan vehicles currently available with
Bose sound systems, including the Altima, Armada, GT-R, Maxima, Murano,
Pathfinder, Quest, Rogue, Sentra and Z coupe and convertible.

About Nissan
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is
headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance.
Operating with more than 248,000 employees globally, Nissan provided customers
with more than 4.8 million vehicles in 2011, generating revenue of 9.4
trillion yen ($118.95 billion US). With a strong commitment to developing
exciting and innovative products for all, Nissan delivers a comprehensive
range of 64 models under the Nissan and Infiniti brands. A pioneer in
zero-emission mobility, Nissan made history with the introduction of the
Nissan LEAF, the first affordable, mass-market, pure-electric vehicle and
winner of numerous international accolades, including the prestigious
2011-2012 Car of the Year Japan and 2011 World Car of the Year awards.

About Nissan North America
In North America, Nissan's operations include automotive styling, engineering,
consumer and corporate financing, sales and marketing, distribution and
manufacturing. Nissan is dedicated to improving the environment under the
Nissan Green Program and has been recognized as an ENERGY STAR® Partner of the
Year in 2010, 2011, and 2012 by the U.S. Environmental Protection Agency. More
information on Nissan in North America and the complete line of Nissan and
Infiniti vehicles can be found online at, or visit the Americas media sites and

For more information on our products, services and commitment to sustainable
mobility, visit our website at

SOURCE Nissan North America

Contact: Travis Parman, Nissan North America, Inc., Corporate Communications,
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