LifeVantage Makes a Donation to Blessings in a Backpack

LifeVantage Makes a Donation to Blessings in a Backpack

Thousands of Meals Provided to Hungry American Children

SALT LAKE CITY, Feb. 5, 2013 (GLOBE NEWSWIRE) -- LifeVantage Corporation
(Nasdaq:LFVN), a company dedicated to helping people achieve healthy living
through a combination of a compelling business opportunity and scientifically
validated products, including its patented dietary supplement Protandim^®, the
Nrf2 Synergizer^®, announced today that in partnership with its network of
independent distributors, it has made a donation to Blessings in a Backpack
that will provide over 110,000 meals to hungry children in the United States.

According to Blessings in a Backpack, 12 million elementary school children
are on free and reduced meal programs in the United States. "Many of those
children go home on the weekends to households without food. That's why we're
feeding 62,000 hungry children in 42 states and three countries through our
programs," said Blessings in a Backpack CEO Brooke Wiseman. "We are very
grateful to LifeVantage and its distributors for their support because access
to nutritious food results in positive behavior—better test scores, improved
reading skills, improved health and increased school attendance."

The fundraising effort took place in conjunction with LifeVantage's quarterly
training event held in San Antonio, Texas, January 18-19, 2013. Those in
attendance participated in two days of transformational training by corporate
executives and independent distributor leaders and heard scientific updates
and other breaking announcements, including the launch of a new LifeVantage
product for dogs, Canine Health, the only pet supplement formulated to combat
oxidative stress through Nrf2 activation in dogs.

"We are extremely pleased to partner with respected organizations working, as
LifeVantage is, to make the world better and are very honored to make such a
positive impact in the lives of children in this country who are hungry," said
LifeVantage President and CEO Douglas C. Robinson. "We express sincere
appreciation to each member of the LifeVantage family for their generous
support of our charitable goals and for the difference their generosity makes
to those in need."

About LifeVantage Corporation

LifeVantage (Nasdaq:LFVN), a leader in Nrf2 science and the maker of
Protandim^®, the Nrf2 Synergizer^® patented dietary supplement, is a science
based nutraceutical company. LifeVantage is dedicated to visionary science
that looks to transform wellness and anti-aging internally and externally with
products that dramatically reduce oxidative stress at the cellular level. The
Company was founded in 2003 and is headquartered in Salt Lake City, Utah.

The LifeVantage Corporation logo is available at

About Blessings in a Backpack

Blessings in a Backpack, People Magazines Charity of 2012, is a
results-oriented program that is designed to feed elementary school children
whose families qualify for the federally funded National School Lunch Program
and have little or no food on the weekends. Better test scores, improved
reading skills, positive behavior, improved health and increased attendance
have all been attributed to the success of this program. Just $80 feeds one
American school child in our program for an entire 38-week school year.
Blessings in a Backpack is currently feeding over 61,000 children in over 437
schools across 42 U.S. states and three countries (see all at We are Feeding the Future of America^® – one
school at a time.

CONTACT: Investor Relations Contact:
         Cindy England (801) 432-9036
         Director of Investor Relations
         John Mills (310) 954-1105
         Senior Managing Director, ICR, LLC
         Blessings in a Backpack Contact:
         Nikki Grizzle 502-821-6077
         Director of Marketing and PR

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