Ericsson : Indonesia's XL to strengthen M2M business with Ericsson

      Ericsson : Indonesia's XL to strengthen M2M business with Ericsson

  *Ericsson and XL Indonesia have partnered in a first M2M deal in South East
    Asia.Ericsson will provide M2M connectivity delivered as a service, and
    this will give XL great flexibility in developing innovative M2M products
    for enterprises.
  *Ericsson will utilize its Device Connection Platform (DCP) to deploy,
    manage, and monetize millions of M2M and consumerelectronics devices.
  *PT XL Axiata Tbk, or XL, currently offers six different types of M2M
    services, with more than 125,000 subscribers.

Ericsson's (NASDAQ: ERIC) DCP is delivered as a service and will provide XL
with a high level of flexibility as it develops M2M products for enterprises.
The solution furnishes XL and its customers with everything needed to deploy,
manage, and monetize millions of M2M and consumerelectronics devices.

The DCP platform offers XL the opportunity to increase revenue and decrease
operational costs, as well as shorten time to market. With an M2M platform,
XL's enterprise customers gain the ability to monitor devices anytime and
anywhere, access information quickly and accurately, and integrate easily into
existing systems. XL's current M2M offerings include smart metering and point
of sales solutions, fleet management, logistics and delivery, personal
tracking and mobile surveillance.

In addition,Ericssonwill utilize its local and global expertise to
accelerate XL's M2M go-to-market plans, while the ecosystem created by DCP
will allow for mutually beneficial business growth for both XL and its related
companies.

Dian Siswarini, XL Director of Technology, Content and Digital Services, says:
"We partner with a number of companies that are experts in creating M2M
applications that provide relevant and affordable services to the community.
Ericsson Device Connection Platform (DCP) will enable XL to provide
flexibility in offering end-to-end M2Mproducts and services to our enterprise
customers."

Sam Saba, President Director of Ericsson Indonesia, says: "We are pleased to
be chosen as XL's M2M partner in Indonesia. We will support XL's strategy to
grow its M2M market and to be a leading operator in M2M services in Indonesia.
This strategic partnership is in line with Ericsson's vision that there will
be 50 billion connected devices around the world - mainly through M2M - by
2020.

"Enterprises have to address multiple challenges to launch their connected
devices, and they often need to acquire expensive expertise beyond their
business focus.For example, they need to buildor integrateBusinessSupport
Systemswith mobile operators' networksin order to manage andsupport their
day-to-day operations. Partnering with Ericsson effectively removes those
barriers to entry, so that an M2M business can scale exponentially."

NOTES TO EDITORS

About the Ericsson DCP

Ericsson Device Connection Platform is a managed (provided as a service)
connectivity platform for mobile operators and MVNOs for wholesale of M2M
connectivity towards enterprises. It enables operators to address new revenue
streams from a vast variety of devices while simplifying the process and
reducing the cost of connecting them in order to benefit from economies of
scale. The platform provides access to key functionalities including, for
example, subscription management, device management and operator and
enterprise self-service portals.

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Indonesia's XL to strengthen M2M business with Ericsson

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