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blinkx Partners with The Taunton Press for Home and Living Expertise

     blinkx Partners with The Taunton Press for Home and Living Expertise

PR Newswire

SAN FRANCISCO, Feb 5, 2013

SAN FRANCISCO, Feb 5, 2013 /PRNewswire/ -- blinkx, the Internet Media platform
powered by CORE, the world's most advanced video engine, today announced a
partnership with The Taunton Press, a multi-media publishing company
specializing in house and home content. The partnership will give blinkx users
access to exclusive, professionally produced videos from experts in gardening,
home renovation and more. Leveraging its unique AdHoc platform, blinkx will
place contextually relevant advertising against these videos and share
resulting revenue with The Taunton Press.

Based on each of their hit publications, The Taunton Press will provide blinkx
with five distinct channels: Fine Cooking, Threads, Fine Woodworking, Fine
Gardening, and Fine Homebuilding. Whether you are looking to brine a turkey,
sew a button, craft a cutting board, trim a rose bush, or replace a window,
The Taunton Press has advice and how-to's from leading experts who are
passionate about their crafts. With blinkx and The Taunton Press viewers can
enhance their knowledge and skills about current projects with easy to follow
videos, as well as discover creative ideas and unique tutorials they will be
eager to try.

"From the novice crafter to an experienced home renovator, people are turning
to online video guides for projects as simple as planting seeds or as complex
as building a shed," said Julia Blystone, CMO, blinkx. "Through this
partnership with The Taunton Press, a trusted name in hands-on projects for
over 30 years, our users will have access to high-quality tips and techniques
from the best in various creative fields, making blinkx a one-stop destination
for all their DIY needs."

"Our goal at The Taunton Press is to act as an inspiration and resource for an
audience that is enthusiastically searching for information that will help
them pursue their interests at a deeper level," said Jason Revzon, Senior Vice
President, Interactive, The Taunton Press. "That is why we feel blinkx, with
its advanced search capabilities and video-savvy users, is a perfect way to
make our experts' advice simple to discover for a whole new audience with a
passion for creative activities to enrich their lives."

As the pioneer in video search technology, blinkx has built a reputation as
the smartest way to find rich media on the Web. The company has signed more
than 800 partners and indexed over 35 million hours of video and audio content
to date.

About blinkx

blinkx (LSE AIM: BLNX) is the Internet Media platform powered by CORE, the
world's most advanced video engine. blinkx links viewers with content
distributors and monetizes those interactions through advertising. Through its
flagship site, blinkx.com, the company pioneered video search on the Internet
and today has an index of over 35 million hours of searchable video and more
than 800 media partnerships. In addition, blinkx powers video search for many
of the world's most frequented sites, including Ask.com and AOL. blinkx
continues to develop innovative approaches to digital video distribution, and
has expanded into mobile video and Connected TV through partnerships with
Samsung, Sony, Roku and other industry leaders. blinkx is headquartered in San
Francisco, CA and London, England. More information is available at
www.blinkx.com.

About The Taunton Press

The Taunton Press has been a trusted source of valuable information and
inspiration on the house and home, including homebuilding and design,
gardening, woodworking, fiber arts, and cooking, since 1975. Millions of
professionals and consumers purchase Taunton's books, magazines, and DVDs and
use its websites to improve their skills and expand their horizons. Taunton
Press is a privately held multimedia publishing company headquartered in
Newtown, Connecticut.

SOURCE blinkx

Website: http://www.blinkx.com
Contact: Tim Turpin, Sparkpr, +1-415-321-1894, tim.turpin@sparkpr.com; Nicole
Love, Marlin PR, +44-207-869-8328, blinkx@marlinpr.com; Charles Lytle or
Christopher Wren, Citigroup Global Markets Ltd, NOMAD and Broker for blinkx
plc, +44-207-986-4000; Janel Noblin, The Taunton Press,+1-203-304-3893,
jnoblin@taunton.com
 
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