IDG World Expo Wraps Up Highly Successful Macworld/iWorld 2013, Looks Ahead to 2014

IDG World Expo Wraps Up Highly Successful Macworld/iWorld 2013, Looks Ahead to

The Ultimate iFan Event Showcased Cutting-Edge Innovation and Celebrated the
Amazing Things that Happen when Apple Technology Meets Unmatched Creativity

PR Newswire

FRAMINGHAM, Mass. and SAN FRANCISCO, Feb. 4, 2013

FRAMINGHAM, Mass. and SAN FRANCISCO, Feb. 4, 2013 /PRNewswire/
--Macworld/iWorld 2013 (Twitter: @MacworldExpo; Event hashtag: #iFan13), the
Ultimate iFan Event, wrapped up on Saturday at the Moscone Center, West Hall
in San Francisco, IDG World Expo announced today. For three activity-packed
days, an estimated 25,000 people experienced an Expo Hall showcasing almost
300 exhibitors and sponsors who launched hundreds of new apps, products,
technologies and tools for all Apple-related platforms and took part in more
than 60 engaging and informative Tech Talks and special events featuring
industry experts, luminaries and Hollywood star power, such as Ashton Kutcher,
Josh Gad, Fred Armisen and Macworld/iWorld 2014 will take place
February 1 – February 3, 2014 in San Francisco.


The success of the 2013 event once again demonstrates that Macworld/iWorld is
the premier event for showcasing the intersection of Apple and Apple-related
technology, business, culture, education and art. Overflowing session crowds
and dynamic, interactive experiences created an environment bursting with
creativity, innovation and excitement. Brisk consumer shopping from the large,
daily crowdsin the Expo Hall drove a highly successful rebook for the 2014
show. And the bustling Appalooza section of the show floor was packed with
consumers exploring the latest and best new apps for iOS devices, offering
dozens of new companies an incomparable platform for bringing products to

"We have been to a lot of events, but this is our first Macworld/iWorld and it
was, by far, the best we've attended in terms of the platform it provided us
to demonstrate our CrazyTalk 7 app and reach our target audiences," said John
Martin, vice president, Marketing at Reallusion, Macworld "Best of Show"
winner. "The combination of 'First Looks' and dedicated 'Appalooza' area of
the show floor gave us unparalleled exposure to a wide variety of attendees,
including consumers, students, industry experts and press, as well as business
development opportunities and the chance to connect with fellow developers. We
loved our Macworld/iWorld experience and look forward to next year."

Check out photos from Macworld/iWorld at and a video with just a few
of the highlights at

Macworld/iWorld 2013 event highlights included something for every iFan:

  o"Playing Steve & Woz in JOBS: A Conversation with Ashton Kutcher and Josh
    Gad." The actors shared their experiences playing the technology
    industry's two most celebrated and influential personalities, Steve Jobs
    and Steve Wozniak, in the upcoming feature film, JOBS.
  o"Futurehunting," a session with and Intel futurist Brian David
    Johnson, who shared their views on the future of technology, creativity
    and the gadgets they love.
  oQ&A with Fred Armisen.
  oThe iPhone Film Festival, which featured movies made entirely on iPhones,
    including the premier of "Departure" and Q&A with the creative minds
    behind the film, including directors, producers and Hank Shocklee who
    scored the film.
  oiNDIE iNNOVATION, during which indie bands Mister Loveless and Exist
    Elsewhere performed and demonstrated how they innovate with Apple
  oSpecial session with the staff of "OUT THERE,"  IFC's newest animated
  oExpo Hall featuring nearly 300 exhibitors and developers—more than 40
    percent for the first time—showcasing the latest hardware, software,
    accessories and apps for the Mac, iPhone, iPod and iPad. The show floor
    also included Appalooza, one of the most popular areas of the show floor,
    where developers will showcase hundreds of the latest iOS and OS X apps
  oMore than 60 new Tech Talks, interactive panel discussions, practical
    "how-to" presentations and "tips and tricks" learning opportunities.
  oFull-day, deep-dive workshops.
  oiPhoneography: The Mobile Masters Sessions, a day-long special event
    celebrating all aspects of the rapidly growing mobile photography art
    form, which featured the largest assemblage of iPhoneography talent and
    inspiration to date.
  oLIVE Zone! that featured Music Studio, Digital Art Gallery, Macworld LIVE
    stage, iPad Sketch Station, the Apple Consultants Network Help Desk,
    iPhoneography Lounge and the Adobe Photo Studio.

For current updates, news and to be part of the conversation, join
Macworld/iWorld on:

  oEvent hashtag: #iFan13

About Macworld/iWorld
Macworld/iWorld is the world's Ultimate iFan Event for those who use, create
and love Apple products. Attendees will encounter a unique celebration of
Apple technology-infused art, music, and film, as well as learning
opportunities, and a shopping mecca in our expo hall filled with products and
services for Apple users of all skill levels and interests. Whether a home
user, an artistic hobbyist, a professional or a true Technorati,
Macworld/iWorld gives attendees the chance toexperience all that the amazing
world of Apple-related tools can offer. For more information, please visit

About IDG World Expo
IDG World Expo ( is a leading producer of tradeshows and
events for professionals and consumers seeking world-class education,
strategic business relationships, and access to industry-leading products and
services. IDG World Expo's portfolio of conferences and events includes
Macworld / iWorld, the MacIT® Conference, the Electronic Entertainment Expo®
(E3®), Anime Expo®, The Game Marketing Summit, Enterprise MobileNext (mNext),
and Macworld Mobile. IDG World Expo is a business unit of IDG, the world's
leading technology media, research and event company.


Contact: Marisa Borgasano, Schwartz MSL for IDG World Expo, +1-781-684-0770,
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