MEDL Launches Private Beta of "Hang w/" - a Live-Streaming Social Media
Platform for Mobile
Two-Year Stealth Project Enters a Private Beta With Thousands of Users and a
FOUNTAIN VALLEY, Calif., Feb. 4, 2013 (GLOBE NEWSWIRE) -- MEDL Mobile, Inc.
(OTCBB:MEDL) – a pioneer in the creation, development, marketing and
monetization of mobile apps – announced today the debut of the Hang w/
platform to a select audience of "beta" users – among them a who's who list of
celebrities, athletes, musicians, agents and managers – as well as a
fascinating cross-section of users from education, health care, publishing,
automotive, technology and the arts.
"Hang w/" allows live real-time video to be sent from one phone to many.
Followers view a short pre-roll ad, and then watch a live feed sent directly
from the broadcaster's smartphone camera. A post-roll ad ends the broadcast.
Broadcasters earn a percentage of the advertising revenue-generated based upon
the number of followers who are "Hanging w/" them.
Viewers can share messages directly from the app to Facebook and Twitter as
events happen live on Hang w/ – using the power of social media to rapidly
grow the user base.
"We are thrilled with the caliber of people who are on board to hang with us,"
said Peter Elkin, Managing Director of the Hang w/ Platform. "The reaction
we've been getting from agents, publicists and management has been somewhat
overwhelming. We explain that it's a personal live-streaming broadcast
channel, monetized by advertising – and their eyes light up."
"It's exciting to have signed deals with several great actors, musicians,
athletes and other top talent. But frankly, I'm just as excited to see a new
generation of Hang With celebrities spring up around us," added Andrew Maltin,
MEDL Mobile's CEO. "Anyone who's got an interesting perspective on life can
hang with thousands or even millions of interested followers – and have the
chance to make some real money along the way."
"We think the key to the platform is LIVE," said Dave Swartz, MEDL Mobile
President and Chief Creative Officer. "The experience is very liberating.
You're just hanging with your friends. Except in this case, your friends are
all around the globe."
Hang w/ is currently in a closed beta with plans to launch iOS in February,
2013 and Android in Q2, 2013. Visit hangwith.com for more.
About MEDL Mobile
The Company develops, acquires and publishes a growing library of mobile
applications which perform specific functions for the user on the Apple and
Android platforms. The Company licenses its technology and performs custom
development for key clients such as Monster.com, New York Times Company,
Teleflora, Telefonica and Medtronic, allowing the company to grow the overall
library of technology greatly extending the potential reach of the Mobile
Brain. The Company enters into partnerships to mobilize and monetize IP with
such notable names as Encyclopedia Britannica, MTV's Pauly D, Cheech & Chong,
Rampage Jackson and Marlee Matlin. The Company is establishing a business
model in which it expects to generate multiple revenue streams, including
development fees, download and in-app purchases, advertising, sponsorship and
licensing of technology. User analytics are collected by the Company's growing
Mobile Brain which processes user data in order to create better distribution
and monetization of mobile applications. The Company's Software Development
Kit (SDK) consists of a growing suite of tools which have been designed to
help developers to better market and monetize their mobile applications. For
more information about MEDL Mobile, please visit www.medlmobile.com.
Certain statements contained herein constitute "forward-looking statements"
within the meaning of the Private Securities Litigation Reform Act of 1995.
These forward-looking statements are based on current expectations, estimates
and projections about MEDL Mobile's industry, management's beliefs and certain
assumptions made by management. Readers are cautioned that any such
forward-looking statements are not guarantees of future performance and are
subject to certain risks, uncertainties and assumptions that are difficult to
predict. Because such statements involve risks and uncertainties, the actual
results and performance of the Company may differ materially from the results
expressed or implied by such forward-looking statements. Given these
uncertainties, readers are cautioned not to place undue reliance on such
forward-looking statements. Potential risks and uncertainties include but are
not limited to the ability to integrate Inedible Software apps and platform
into MEDL's product offering, the ability to procure, properly price, retain
and successfully complete projects, and changes in products and competition.
Unless otherwise required by law, the Company also disclaims any obligation to
update its view of any such risks or uncertainties or to announce publicly the
result of any revisions to the forward-looking statements made here. Readers
should review carefully reports or documents the Company files periodically
with the Securities and Exchange Commission.
For more information about MEDL Mobile, please visit
CONTACT: Media Contact:
714-617-1991 ex. 4211
Investor Relations Contact:
RedChip Companies, Inc.
800-733-2447, Ext. 107
407-644-4256, Ext. 107
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