Constellation Brands Inc : Constellation Brands Provides Additional Comment Regarding U.S. Department of Justice Action

 Constellation Brands Inc : Constellation Brands Provides Additional Comment
                 Regarding U.S. Department of Justice Action

VICTOR, N.Y., Feb. 1, 2013 - Constellation Brands, Inc. (NYSE: STZ and STZ.B)
issued the following statement today in further response to the U.S.
Department of Justice's (DOJ) action yesterday concerning the proposed
Anheuser-Busch InBev (AB InBev) and Grupo Modelo (Modelo) transaction.

    Constellation Brands believes the DOJ's action demonstrates its
incomplete understanding of the proposed transaction for at least three
primary reasons:

1. Crown Imports, not Modelo, is AB InBev's competitor in the U.S. Corona and
the other Modelo brands are sold in the U.S. by Crown Imports LLC (Crown), a
joint venture currently owned 50/50 by Constellation Brands and Modelo. An
independent company and one of the industry's most successful competitors,
Crown imports, warehouses, markets, prices and distributes the Modelo
portfolio and other products on an exclusive basis across the U.S.

"The Crown team has built its business into the third largest beer company in
the U.S., and it is surprising that the DOJ has overlooked the existence and
commercial activities of this highly successful and autonomous business," said
Rob Sands, president and chief executive officer of Constellation Brands.
"Crown's President Bill Hackett, a 29-year steward of the Modelo brands, and
his team of established beer industry veterans have an outstanding track
record of brand building and sales execution in the marketplace."

"Our Crown team independently develops implements and refines pricing,
promotional and sales strategies for each of our brands in the U.S.," said
Bill Hackett, president of Crown, "and we execute strategies and set
distributor tactical priorities based on our objective analysis of the
competitive dynamics in each local market. Further, our Crown team is
responsible for all marketing decisions, including developing the very
successful 'Find Your Beach' campaigns that support Corona and other Modelo
brands in the U.S. Equally important to consider are the formidable
challenges we face to ensure that roughly 170 million cases of beer annually
make it safely from multiple foreign breweries to hundreds of distributors and
ultimately many thousands of retailers throughout the country."

2. Constellation Brands' acquisition of Modelo's interest in Crown will
improve competition. The proposed transaction will enhance Crown's status as
an independent and competitive entity and will strengthen Crown's position as
a growing competitor to AB InBev in the U.S. beer market. Crown will have
complete, autonomous control as the brand owner in the U.S. with respect to
its distribution, marketing, promotion and pricing of Corona and the other
Modelo brands. Critical to Crown's success is its independent judgment in
selecting and collaborating with the best distributor option available in each
of Crown's markets. Underscoring Crown's successes in this regard, Hackett
added, "I am extremely proud of Crown's track record of working through our
industry-leading distributor network to grow share in the highly competitive
U.S. beer market, even during challenging economic times." 

3. Crown will have even greater flexibility in responding to competitive
factors in each of its markets. The new contract ensures that Crown will
benefit from both long-term stability in costs of goods provided by AB InBev
and from the operational excellence and global scale of the world's leading
beer producer. As a result, Crown and consumers can benefit from the
considerable efficiencies that are expected to be achieved by the AB
InBev/Modelo transaction. Additionally, Crown will immediately have access to
several more Mexican beer brands to sell in the U.S., and is guaranteed supply
of a certain number of new products each year upon request. In terms of
shipment priority, Crown will be on parity with the Mexican domestic market.
Finally, Crown is empowered to freely innovate and supplement its offerings in
the U.S. beyond the Modelo portfolio at Crown's sole discretion.

Sands reiterated his support for Crown's role in the transaction by stating:
"Constellation Brands has stood behind Crown's highly admired portfolio of
brands not only for the past six years through the Crown joint venture, but
also for the preceding fifteen years when Constellation's subsidiary Barton
Beers imported and sold these beers in the western half of the U.S.
Constellation is thrilled by the opportunity to redouble its support for Bill
Hackett and the entire Crown team in driving Crown's business to even greater
successes in the U.S. in the coming years."

About Constellation Brands

Constellation Brands is the world's leading premium wine company that achieves
success through an unmatched knowledge of wine consumers, storied brands that
suit varied lives and tastes, and more than 4,400 talented employees
worldwide. With a broad portfolio of widely admired premium products across
the wine, beer and spirits categories, Constellation's brand portfolio
includes Robert Mondavi, Clos du Bois, Kim Crawford, Inniskillin, Franciscan
Estate, Mark West, Ruffino, Simi, Estancia, Corona Extra, Black Velvet
Canadian Whisky and SVEDKA Vodka.

Constellation Brands (NYSE: STZ and STZ.B) is a S&P 500 Index and Fortune
1000® company with more than 100 brands in our portfolio, sales in about 100
countries and operations in approximately 40 facilities. The company believes
that industry leadership involves a commitment to our brands, to the trade, to
the land, to investors and to different people around the world who turn to
our products when celebrating big moments or enjoying quiet ones. We express
this commitment through our vision: to elevate life with every glass raised.
To learn more about Constellation, visit the company's website at

Angela Howland Blackwell: 585-678-7141
Cheryl Gossin: 585-678-7191
Investor Relations
Patty Yahn-Urlaub: 585-678-7483
Bob Czudak: 585-678-7170


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information contained therein.

Source: Constellation Brands Inc via Thomson Reuters ONE
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