Saks Fifth Avenue Partners with the American Red Cross and Forms Local
Charitable Partnerships Nationwide for a Second Year
NEW YORK -- February 1, 2013
This February, Saks Fifth Avenue will give 5% of all registered purchases made
with a Saks Fifth Avenue credit card back to charity with an initiative called
Saks Loves Your Cause. The donations will benefit the American Red Cross and
select local organizations, keeping support within each Saks Fifth Avenue
store’s immediate community.
“Saks Fifth Avenue is committed to our local communities. We appreciate our
customers’ charitable involvement and look forward to giving back locally for
a second year with this exciting and newly implemented national program,”
Steve Sadove, Chairman and CEO, Saks Incorporated, said.
Customers may select which local charity they wish to support from Saks Fifth
Avenue’s roster of charities. Registration is one simple step at point of sale
linking the customer account with their chosen charity.
Saks.com will also be supporting the program, with 5% of online purchases made
using a registered Saks card to benefit the Red Cross. Saks Fifth Avenue OFF
5TH will be asking customers their charity preference at point of purchase.
“We’re delighted to be partnering with Saks for the Saks Loves Your Cause
campaign, and grateful for their support of Red Cross work in communities
across America,” said Neal Litvack, Chief Development Officer for the American
Red Cross. “Because of the generosity of Saks and their customers, the Red
Cross is able to be there when people need our help.”
About Saks Fifth Avenue
Saks Fifth Avenue, one of the world’s preeminent specialty retailers, is
renowned for its superlative American and international designer collections,
its expertly edited assortment of handbags, shoes, jewelry, cosmetics and
gifts, and the first-rate fashion expertise and exemplary client service of
its Associates. Today, Saks operates 43 full-line stores in 20 states, 5
international licensed stores, 65 Saks Fifth Avenue OFF 5TH stores and
saks.com, the company’s online store.
Saks Fifth Avenue is proud to be named a J.D. Power and Associates 2012
Customer Service Champion and is only one of 50 U.S. companies so named.
About the American Red Cross:
The American Red Cross shelters, feeds and provides emotional support to
victims of disasters; supplies about 40 percent of the nation's blood; teaches
skills that save lives; provides international humanitarian aid; and supports
military members and their families. The Red Cross is a not-for-profit
organization that depends on volunteers and the generosity of the American
public to perform its mission. For more information, please visit redcross.org
or join our blog at http://blog.redcross.org.
Saks Fifth Avenue
Eleanor Banco, 212-451-3954
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