Charm Communications Names Johnny Zhu Group Vice President

          Charm Communications Names Johnny Zhu Group Vice President

PR Newswire

BEIJING, Feb. 1, 2013

BEIJING, Feb. 1, 2013 /PRNewswire-FirstCall/ -- Charm Communications Inc.
(NASDAQ: CHRM) ("Charm" or the "Company"), a leading advertising agency in
China, today announced that Mr. Johnny Honggang Zhu, the general manager of
Charm Click, has been promoted to vice president of Charm, effective

Mr. Zhu will continue to lead Charm Click, as well as take on a new role as
head of Charm Interactive's business in northern China. Mr. Zhu will continue
to report directly to Mr. He Dang, the Company's founder, chairman and chief
executive officer.

Mr. Dang commented, "Johnny's rich digital and search engine marketing
expertise has been highly regarded by the industry for years. Under his
leadership, Charm Click has grown rapidly, adding new clients each quarter and
winning industry awards. We are confident in his abilities to lead Charm Click
and Charm Interactive in achieving our long-term business objectives. We
congratulate him on this well-deserved promotion and look forward to his
increased role within the agency as we continue to build out a full-service,
integrated advertising platform."

Mr. Zhu joined Charm as general manager of Charm Click in June 2011 when Charm
acquired a 60% stake in ClickPro, a leading Chinese performance and search
engine marketing ("SEM") firm that Mr. Zhu founded in 2007. Under his
leadership, Charm Click won the 2012 Baidu Discovery Award and 2011 Taobao
Outstanding Partner Award. Most recently, he helped Charm Click become the
official SEM agency for Baidu's European business.

About Charm

Charm Communications Inc. (NASDAQ: CHRM) is a leading advertising agency group
in China that offers integrated advertising services with particular focus on
television and the internet. Charm's integrated advertising services include
full media planning and buying, as well as creative and branding services.
Charm has built a full service digital advertising platform, which offers
digital campaign capabilities across all key digital media, including search
engines, display portals, online video sites and social networking services.
Charm also secures advertising inventory and other advertising rights, such as
sponsorships and branded content, from premium media networks and resells to
clients as part of its integrated media offerings. Charm's clients include
China's top domestic brands, as well as some major international brands,
across a wide range of industries. Since 2003 Charm has been the top agency
every year for China's leading television network, China Central Television
("CCTV"). For more information, please go to

Safe Harbor Statement

This press release contains "forward-looking statements" within the meaning of
Section 27A of the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended, and as defined in the U.S.
Private Securities Litigation Reform Act of 1995. These forward-looking
statements can be identified by terminology such as "will," "expects,"
"anticipates," "future," "intends," "plans," "believes," "estimates" and
similar statements. All statements other than statements of historical fact in
this press release are forward-looking statements and involve certain risks
and uncertainties that could cause actual results to differ materially from
those in the forward-looking statements. These forward-looking statements are
based on management's current expectations, assumptions, estimates and
projections about the Company and the industry in which the Company operates,
but involve a number of unknown risks and uncertainties. Further information
regarding these and other risks is included in Charm's filings with the U.S.
Securities and Exchange Commission, including its registration statement on
Form F-1. The Company undertakes no obligation to update forward-looking
statements to reflect subsequent occurring events or circumstances, or changes
in its expectations, except as may be required by law. Although the Company
believes that the expectations expressed in these forward-looking statements
are reasonable, it cannot assure you that such expectations will turn out to
be correct, and actual results may differ materially from the anticipated
results. You are urged to consider these factors carefully in evaluating the
forward-looking statements contained herein and are cautioned not to place
undue reliance on such forward-looking statements, which are qualified in
their entirety by these cautionary statements.

For investor and media inquiries, please contact:

In China:

Ms. Jenny Wang
IR Department
Charm Communications Inc.
Phone: +86-10-8556-2527

In the United States:

Ms. Jessica Barist Cohen
Ogilvy Financial, New York
Phone: +1-646-460-9989

SOURCE Charm Communications Inc.

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