Panasonic Announces Availability of 360° Panoramic Dome Cameras

  Panasonic Announces Availability of 360° Panoramic Dome Cameras

 3.0 Megapixel Cameras Deliver 1080p HD Imaging and High Performance Features
                  for a Variety of Applications and Markets

ASIS International 2012

Business Wire

SECAUCUS, N.J. -- January 31, 2013

Panasonic, a leading provider of integrated security and surveillance
solutions for a wide variety of markets including education, food services and
healthcare, as well as enterprises and government agencies, today announced
the general availability of its i-PRO SmartHD 360° panoramic 3.0 megapixel
dome cameras. Recently introduced at the ASIS Conference in September, both
indoor (WV-SF438) and outdoor IP66 rated weather and vandal resistant
(WV-SW458) cameras are now available through authorized Panasonic resellers.

Panasonic 360-degree Camera (Photo: Business Wire)

Panasonic 360-degree Camera (Photo: Business Wire)

The cameras feature a full 360 degree field of view that eliminates blind
spots, and enables multiple users to have an independent pan/tilt/zoom (PTZ)
experience. The cameras low-profile design allows it to be deployed in spaces
where conventional motorized PTZ cameras will not fit. Key features include
full 1080p resolution at 30fps with Panasonic’s exclusive Mega Super Dynamic
processing, on-board image correction to minimize optical distortion and
ensure highly accurate images, and multiple transmission modes for versatile
monitoring of wide areas with a single camera. Additional intelligent features
include face detection and the ability to be controlled remotely via a

The new i-PRO SmartHD 360° panoramic 3.0 megapixel dome cameras incorporate
H.264 high profile compression technology to minimize transmission and
recording bandwidth requirements. Up to a 50 percent reduction in network
bandwidth is further achieved with Panasonic's UniPhier® proprietary System
LSI platform. H.264 maximum bit rate/client and total bit rate control
provides flexible network management, and Frame Rate Priority mode adjusts bit
rate and compression ratio to ensure a specified frame rate. Multiple H.264
(high profile) streams and JPEG streams ensure simultaneous real-time
monitoring and high-resolution recording.

“Panasonic once again responds to the needs of our clients with the release of
the new 360^o cameras. The 3.1 megapixel in the outdoor (WV-SF458) in single
PTZ mode is perfect for attended viewing,” said Giacomo Catucci, president of
Advanced Telesystems. “The indoor (WV-SF438) is ideal for our retail store
clients where it can replace up to four legacy cameras while reducing the cost
of staging, installation and cabling.”

Additional performance features include Panasonic's Mega Super Dynamic and
Adaptive Black Stretch (ABS) technologies that deliver 128x wider dynamic
range compared to conventional cameras; 3D-DNR digital noise reduction;
Day/Night operation; Video Motion Detection (VMD) with four programmable
detection areas, 15-step sensitivity levels and 10-step detection sizes; an
SDXC/SDHC/SD memory card slot for H.264/JPEG on-board edge recording, alarm
recording and/or backup recording upon network failure (JPEG); plus full
duplex bi-directional audio, which allows interactive communication between
the camera site and monitoring site.

The new 360° panoramic 3.0 megapixel dome cameras are ideal for growing
markets such as healthcare, education, hospitality and retail in providing a
safer environment for staff and visitors. In addition, video surveillance
systems are increasingly being used for business optimization purposes such as
targeted marketing, supply chain optimization and facilities monitoring, and
to address issues relating to risk management, fraud and loss prevention.

“With the addition of the 360° panoramic megapixel cameras, we continue to
offer our reseller partners and customers’ tremendous performance, value and
flexibility,” said Charlie Hare, Panasonic’s National Category Manager,
Security and Mobile Video Solutions. “The new 360 cameras are a great
complement to our existing camera line-up and combined with our recorders and
software we provide complete, integrated analog, IP or hybrid security and
surveillance solutions that meet our customers’ specific needs.”

Pricing and Availability

The WV-SF438 and WV-SW458 are now available through authorized Panasonic
resellers at an MSRP of $1,182 and $1,364, respectively.

Panasonic Solutions for Business

Built on a celebrated engineering foundation, Panasonic architects business
technology solutions that help build a better world. Customers in government,
healthcare, production, education and a wide variety of commercial
enterprises, large and small, depend on integrated solutions from Panasonic to
help them acquire, manage and interpret the information that drives
innovation. The complete suite of Panasonic solutions addresses unified
business communications, mobile computing, security and surveillance systems,
retail information systems, office productivity solutions, high definition
visual conferencing, projectors, professional displays and HD and 3D video
production. As a result of its commitment to R&D, manufacturing and quality
control, Panasonic engineers reliable and long-lasting solutions as a partner
for continuous improvement. Panasonic solutions for business are delivered by
Panasonic System Communications Company of North America,which is a Division
of Panasonic Corporation of North America, the principal North American
subsidiary of Panasonic Corporation (NYSE: PC).

All brand and company/product names are trademarks or registered trademarks of
the respective companies. All specifications are subject to change without
notice. Information on Panasonic solutions for business can be obtained by
calling 877-803-8492 or at

About Panasonic Corporation of North America

Based in Secaucus, NJ, Panasonic Corporation of North America provides a broad
line of digital and other electronics products and services for consumer,
business and industrial use. The company is the principal North American
subsidiary of Osaka, Japan-based Panasonic Corporation (NYSE: PC), and the hub
of Panasonic’s U.S. branding, marketing, sales, service and R&D operations.
Panasonic was the only Consumer Electronics company to be listed in the top
ten brands on the Interbrand Best Global Green Brands 2011 ranking
As part of its continuing efforts to reduce its carbon footprint, Panasonic
Corporation of North America will relocate its operations to a new
eco-efficient office tower adjacent to a mass transit hub in Newark, NJ in
2013. Information about Panasonic Eco Ideas initiatives is available at Information about Panasonic and its
products is available at Additional company information for
journalists is also available at

Photos/Multimedia Gallery Available:



Cohn & Wolfe for Panasonic
Louise Gonzalez, 212-798-9860 direct
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